⭐ 5 (10 reviews)

Internal Profits

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PPCSEOStrategy & ConsultingContent Marketing

Internal Profits is a growth-focused marketing agency specializing in lead generation systems for service-based businesses, trade contractors, and healthcare practices. The agency centers its operations on helping companies that rely on high-intent Google searches—where customers actively search for services—to capture market share and drive inbound revenue. Their core service offering is built on a foundation of local SEO, where they optimize Google Business Profiles and organic website rankings to ensure clients appear at the top of local map and search results. Complementing this, the agency provides managed Google Ads services, emphasizing a philosophy of strict spend accountability and data-backed performance optimization. A significant component of their service delivery is automated call attribution and lead tracking; they emphasize the necessity of tracing every inbound call to its specific source to ensure marketing ROI is measurable and transparent. Furthermore, the agency utilizes AI-driven lead nurturing workflows to automate the follow-up process, ensuring that new inquiries are engaged immediately. Their client base spans various sectors, including residential trade services such as HVAC, plumbing, electrical, and roofing, as well as commercial and industrial contractors. They also maintain a specific focus on high-lifetime-value healthcare niches like dental practices, med spas, and weight loss clinics. The agency positions itself as an extension of a business's growth team, offering Fractional CMO services to help owners transition away from a reliance on word-of-mouth referrals toward scalable, systems-based lead generation. With over 10 years of experience in building these growth engines, Internal Profits focuses on businesses that are typically underserved by digital marketing, often working with companies that have previously lacked a strong digital presence or effective performance tracking. Their methodology prioritizes high-ticket service sales, where individual leads are valued at $1,000 or more, and they focus on aggressive market penetration in competitive local markets.

Clay Halla year ago

Working with Patrick and his SEO team has been an absolute game-changer for our healthcare company. Before partnering with him, we were getting zero organic leads through our website. But within just a few weeks of his expertise and strategic approach, we started seeing nearly one new inbound lead every day! Patrick not only delivered outstanding results but also kept our budget in check the entire time. His knowledge, transparency, and commitment to our success have been invaluable. If you’re looking for an SEO partner who truly knows their stuff and delivers real results, Patrick is the one!

Mark Jamnik5 years ago

Patrick at Internal Profits is a true professional. He truly takes the time to listen to your goals, explain the process in simple terms and is patient to answer any questions. He offers his years of strategies to set up your campaign with the right foundation. His strategies offer optimization and incredible value to build your rank the most cost effective way possible. I appreciate the time and thought he places in campaigns and would highly recommend Internal Profits. Thanks Patrick!

A Plus Non Slip Surfaces5 years ago

Patrick is phenomenal at what he does, he's very knowledgeable and thorough about explaining everything to you and I highly recommend to anyone. He taught me new things along the way and informed me how to keep up stay on the up and up to keep seeing results on my business website.

Bodnar Boats5 years ago

We have used Patrick at Internal Profits for the past 4.5 years. He has brought massive gains to our boat shop from his knowledge and experience with local search engine optimization on Google, website development, and strategic digital marketing execution to meet our goals. Since we've hired him, we've been able to add additional services dealing bass boats, pontoons, and Mercury motors. In the past year, we've been able to purchase the building we operate out of and continue to grow. Thanks Pat.

Patty Earnest5 years ago

Patrick Menzel from Internal Profits is phenomenal to work with. He went out of his way to provide a lot of insight and a road map for moving forward. He is very thorough, and has so much value that it took me a good week to complete the project. I highly recommend him.