Highform, Inc.
š 323 W Roosevelt St Ste 200-BHighform, Inc. is a specialized marketing and technology agency focusing on the multifamily and residential real estate sectors. The agency provides a suite of solutions designed to enhance leasing velocity and sales performance for developers and brokerages. Their core service offerings include digital marketing campaigns that utilize AI and machine learning to analyze consumer behavior and target high-intent prospects, helping clients lower cost-per-lead and cost-per-click metrics. Highform develops custom web solutions, including real estate-specific websites designed for search rank performance and conversion, as well as property search experiences like their Unit Discovery Experience (UDX). This proprietary interface integrates 3D models and spatial data to offer interactive floor-plan browsing. Furthermore, the agency delivers creative services, including photorealistic 3D renderings and animations for unbuilt spaces, virtual reality tours, and brand identity development tailored to the real estate market. For brokerages, they offer back-office system automation and custom IDX search integrations to streamline agent workflows and lead generation. Highformās approach is heavily data-driven, emphasizing the collection of analytics to create cross-channel campaigns that improve web engagement, page load speeds, and unique site sessions. The firm maintains a strong focus on the intersection of technical infrastructureāsuch as custom back-office systems and web developmentāand traditional advertising channels to assist in both lease-ups and agent recruitment. While their projects serve a broad range of real estate developments and boutique firms, they position themselves as a specialized partner for the multifamily residential and brokerage industry, aiming to optimize the entire digital lifecycle of property marketing and sales.