Huddle Web Works
Huddle Web Works is a specialized marketing agency that focuses exclusively on the roofing industry, providing a proprietary 'Search-to-Booked Roofing System' designed to increase lead flow and booked job volume. The agency’s service model is structured into three distinct phases—Foundation, Pipeline, and Dominance—which emphasize localized visibility, paid search advertising, and conversion optimization. Their core service offering centers on local SEO and Google Business Profile management, aiming to place roofing clients at the top of local search results to outcompete other contractors in the immediate vicinity. The agency also provides PPC advertising and AI-driven placement services, ensuring that clients appear in search results generated by AI tools such as ChatGPT, Siri, and Perplexity. Beyond search visibility, Huddle Web Works integrates lead follow-up and management solutions, including AI-powered phone answering and automated lead outreach, to ensure that inquiries are converted into scheduled appointments. The agency operates on a month-to-month service basis and guarantees exclusivity, promising to work with only one roofing company per market to prevent conflicts of interest. The company differentiates its approach from traditional agencies by prioritizing active, ongoing management of reviews, rankings, and lead responses rather than static, one-time campaign setups. Their methodology relies on a compounding strategy where clients transition from establishing a local foundation to dominating search and AI placements as their business growth requires. Directed by founder Shareef Huddle, the agency positions itself as a partner for roofers struggling with ineffective lead generation, high lead costs, or unmanageable inquiry volumes, offering direct access to the founder rather than traditional account management structures.