Pivot Marketing Group
đ 213 E BroadwayPivot Marketing Group, established in 2012, is an advertising agency with a specialization in digital and programmatic advertising. The firm emphasizes data-driven decision-making and audience insights to manage and optimize advertising campaigns across industry-leading demand-side platforms (DSPs). Their core service offerings include strategic programmatic campaign recommendation, audience planning, and media buying, complemented by high-impact creative activation and unified analytic solutions. Beyond programmatic efforts, the agency provides integrated omnichannel strategies that combine programmatic, social media, and paid search to create cohesive customer experiences. Their creative capabilities include the development of performance assets ranging from rich media to augmented reality. Pivot Marketing Group also offers SEO, content marketing, and influencer marketing services, as evidenced by their work on campaigns for clients such as Vitasoy, APLA Health, and Jojoen. The agency identifies as the first Asian American advertising agency with a specific focus on the programmatic landscape. Their team employs a technology-agnostic approach, allowing them to utilize a wide array of advertising platforms to tailor the platform mix to the specific needs of their clients. Pivot operates from their headquarters at 213 E. Broadway, Long Beach, CA, and services brands looking to improve their digital footprint, website UX, and overall marketing performance through a mix of paid and organic strategies.