Digital Operative, Inc.
đ 3457 Ringsby Ct Unit 213Digital Operative, Inc. is a full-service ecommerce agency headquartered in San Diego, CA, with additional offices in Denver, CO. The firm specializes in driving growth for multichannel consumer brands by providing a combination of strategic consulting and technical execution. Their service offerings are categorized into four primary pillars: Strategy and Planning, Design, Marketing, and Technology. In the realm of strategy and planning, they provide conversion rate optimization, Amazon advertising management (including search and DSP), and AI-driven persona development. Their design capabilities cover the creation of ecommerce websites, digital branding, content production, and photography and video services. The marketing department focuses on data science and analytics, SEOâencompassing both content and technical aspectsâpaid media management across the full funnel, and email and SMS marketing campaigns. On the technology front, Digital Operative focuses on development and support for major platforms including Magento/Adobe Commerce and Shopify Plus. The agency emphasizes a collaborative approach, acting as a partner rather than just an execution arm. They begin engagements by assessing current data, operational pain points, and branding to build a customized roadmap for each client. Throughout the process, they establish and measure key performance indicators (KPIs) to ensure their efforts align with the clientâs business goals. Digital Operative caters to consumer-facing brands and has built strategic partnerships with industry-leading platforms including Adobe, Google, Shopify Plus, Magento, Optimizely, Pacvue, Teikametrics, and WPEngine. The team leverages over 20 years of combined experience in digital strategy and development to bridge the gap between digital commerce and brand culture. Digital Operative was previously acquired by the digital marketing agency 85SIXTY.
