ProWay Digital is a marketing agency based in Fort Lauderdale, Florida, that specializes in AI search optimization, traditional SEO, and paid advertising management. The agency focuses on securing business visibility and citations within AI platforms such as ChatGPT, Gemini, and Perplexity, moving beyond traditional keyword-based SEO to ensure their clients are recommended when consumers conduct AI-driven searches. Their core services include the development and maintenance of custom-coded or WordPress websites, which are optimized for Core Web Vitals and accessibility compliance. In the realm of search, they provide local SEO services that encompass technical site optimization, service-area page development, and ongoing traffic reporting. Their paid advertising management covers Google Ads and Local Services Ads (LSA), with a reporting focus on booked revenue and lead quality rather than cost-per-lead metrics. Additionally, the agency offers Google Maps optimization and content strategy, with a specific methodology that involves a four-step process: auditing traffic and conversions, strategic planning based on high-conversion keywords, website build and launch, and ongoing performance optimization. Beyond marketing services, ProWay Digital also engages in custom software development, including internal tool creation, CRM integration, and API data pipeline management. The agency serves a diverse range of industries, with a primary concentration on medical and professional practices including sleep medicine, med spas, dental offices, specialty physicians, and mobile IV therapy. They also work with home service providers such as landscapers, junk removal services, pressure washing companies, plumbers, and HVAC professionals. ProWay Digital emphasizes an in-house delivery model, stating that they do not utilize subcontractors for their technical work. Their operational approach involves 24/7 AI-driven intake tools for lead management and call tracking across all ad campaigns. With over 10 years of experience in AI search and SEO, they track performance across multiple AI platforms to ensure clients maintain visibility in an evolving search landscape.
Wow! Sergio does not disappoint whatsoever, the attention to detail and communication translates through his work. The way he upgraded our sloppy website to a high converting page that represents us at the highest level and helped rank us to the top on Google pages through his SEO optimization was unreal to witness! Highly highly recommended to help your business in all aspects!
Just wow. Without this company there is “my” company. Thank you so much for everything
Couldn’t ask for a better marketing company
Proway Digital gave my website a fresh new look which helped me attract more clients. I was able to build and scale my company in a short period of time. They are talented, professional, and great to work with. Would recommend to anyone looking to evolve their business!
Working with Proway Digital has been a great experience. Their team is professional, responsive, and truly understands how to bring a brand’s vision to life. They took their time to understand my goals and delivered! I am extremely happy with their services and I highly recommend them.
