Marketing Alliance
📍 1420 Celebration Blvd STE 200Marketing Alliance is a specialized marketing agency with over 25 years of experience focused on the economic development sector. They provide comprehensive services to economic development organizations (EDOs) across 29 states, helping communities drive investment, growth, and visibility. The agency’s core service offerings include website strategy and development, where they build conversion-oriented sites with lead capture tools; digital marketing and paid media campaigns designed for precision targeting of decision-makers; and strategic social media management. Their creative capabilities encompass professional video production, including long-form content, industrial site showcases, and social media clips, alongside full-scale branding and the creation of collateral materials such as investor presentations and RFP templates. Marketing Alliance also provides public relations and media visibility services, business attraction marketing, and site readiness promotion to help communities compete for industrial projects. Beyond creative and media services, they offer deep consulting expertise, including the development of economic development roadmaps, workforce and talent attraction campaigns, and business retention and expansion (BRE) strategies. The agency supports clients with data, CRM integration, and performance measurement systems to track results. Their methodology is rooted in the study of high-performing EDOs and the implementation of proven best practices. The firm operates with a team that includes former economic development practitioners, ensuring their strategic planning and outreach efforts are informed by direct industry experience. They work with local, regional, and statewide organizations to align messaging and execution throughout the economic development lifecycle.
