Marketing Powered is an AI-native marketing agency dedicated to serving the behavioral health and mental health sectors. Since 2022, the firm has specialized in managing large-scale paid media campaigns, overseeing more than $50 million in total ad spend and between $1.5 million and $2 million in monthly Google Ads for treatment organizations. Their core service offerings include performance-driven PPC management specifically tuned to navigate the complexities of sensitive vertical restrictions, such as Google Ads policies and LegitScript certification requirements. Beyond media buying, the agency provides web development and landing page optimization services, utilizing a multi-variant testing approach to increase conversion rates for multi-location clinics. A significant component of their service delivery is data-driven, involving full-funnel attribution and predictive lead scoring. These systems allow clients to track performance metrics ranging from initial contact through to patient admission, helping to optimize for cost-per-acquisition and lifetime value. Marketing Powered emphasizes a compliance-first architecture, maintaining HIPAA-conscious infrastructure to ensure sensitive health data is handled according to strict privacy standards. Their methodology is rooted in an 'operator's perspective,' having been founded by professionals with direct experience in running acquisition systems for large-scale behavioral health organizations. This background informs their approach to mental health content strategy, where messaging is tailored to the unique psychological and informational needs of individuals seeking treatment or their family members. The agency’s AI-driven tech stack supports real-time campaign optimization and proprietary predictive analytics, which assist intake teams in identifying and prioritizing high-intent leads. They emphasize data sovereignty, intentionally avoiding third-party AI platforms that lack clear data governance. Marketing Powered maintains a focus on measurable business outcomes, such as lead quality improvement and increased intake capacity, positioning their services as a direct support for the P&L and operational requirements of residential treatment facilities, substance use disorder programs, and outpatient clinics.
I’ve had the opportunity to work with the team behind Marketing Powered and have always been impressed by their professionalism, work ethic, and vision. They genuinely care about delivering quality results and helping businesses grow. Excited to see the agency continue to grow and succeed.
Mike is one of those rare marketing leaders who can seamlessly connect strategy, technology, operations, and execution. His depth of knowledge around AI, growth systems, and digital marketing is impressive, but what stands out most is his willingness to share that expertise and help others succeed. If you're looking for a strategic marketing partner who understands both the big picture and the operational details required to make it happen, I highly recommend Mike and Marketing Powered.
Top notch marketing 👍
Great team with strong expertise. They provided effective solutions that helped grow our business and improve our online presence.
Highly recommend this agency. They are knowledgeable, creative, and focused on delivering measurable results. Mike and the team worked an extra week on our site to make sure it was just what we needed.
