Mixed Digital
đ 412 E Madison St 12th floor suite 1206Mixed Digital is a Durham, North Carolina-based digital marketing agency established in 2010. The agency specializes in data-driven growth strategies, focusing on performance-based outcomes such as lead generation and revenue growth rather than vanity metrics. Their core service offerings include paid advertising across platforms like Google, Meta, and LinkedIn, where they track every dollar of spend against revenue. They offer comprehensive SEO services, including traditional Google rankings as well as newer search optimization for generative AI (GEO) and voice-enabled search (AEO). Additionally, the agency provides social media management that bridges the gap between organic content and paid social efforts. Their web services focus on building fast, conversion-optimized websites and landing pages specifically engineered to improve performance and user action. A significant portion of their operational model involves AI and automation, where they deploy systems designed to qualify leads and facilitate automated follow-up responses for clients on a 24/7 basis. Beyond their broad-spectrum digital services, Mixed Digital maintains a specific specialization in marketing for independent schools, catering to the unique needs of admissions cycles and parent engagement. The agency emphasizes a process-driven approach starting with a strategic audit and discovery session, followed by execution handled by senior specialists rather than junior staff. They maintain a heavy focus on transparent reporting to show the impact on client pipelines and bottom-line growth. Having served over 100 clients, the agency brings over 75 years of combined experience to their engagements, delivering results for various industries including security, leadership development, solar energy, and luxury lodging. Their methodology is heavily rooted in measurable ROI, ensuring that all marketing activities, whether organic, paid, or automated, contribute to the measurable success of their clients.
