Hearst Media Services
đ 1166 Broad StHearst Media Services, operating as Hearst DMS, is a digital marketing division of Hearst Communications, Inc. The agency provides a comprehensive suite of online marketing services tailored to the needs of over 17,000 local business clients across the United States. Their core service offerings include Search Engine Optimization to increase organic search visibility, Paid Search Marketing for performance-driven advertising, and Display Advertising. The firm also provides Social Media Marketing, Email Marketing, and Marketing Automation to support client engagement. Their creative and development capabilities include Website Design and Video Advertising, alongside Native Advertising and reputation management solutions. The company follows a structured three-step methodology for its campaigns: an initial assessment of the client's online presence and competition, a capture phase to understand business goals and history, and a build phase that integrates these elements into a strategy focused on promoting the brand, building credibility, and engaging potential buyers. Hearst DMS serves a broad spectrum of industries, including home services like heating, cooling, roofing, and landscape maintenance. They also work with professional services, such as attorneys and insurance providers, as well as businesses in the healthcare, automotive, restaurant, and retail sectors. With a team of approximately 700 employees, Hearst DMS operates on a national scale, supporting local businesses in both major cities and smaller metropolitan areas. Their approach emphasizes data-driven results, highlighting metrics such as annual clicks generated through paid advertisements and the number of keywords ranked on the first page of Google to demonstrate campaign performance.
