Urban Niche Co. LLC is a digital marketing agency operating with a primary focus on serving contractors and home service businesses. Their core service offering includes search engine optimization (SEO) strategies designed to help tradespeople rank higher in local search results through citation management, Google Business Profile optimization, and on-page technical improvements. The agency manages pay-per-click (PPC) advertising campaigns across Google and Meta platforms, emphasizing flat-fee management structures and lead tracking for services such as roofing, HVAC, plumbing, electrical, landscaping, general contracting, remodeling, painting, concrete, masonry, flooring, insulation, pest control, pressure washing, and tree services. In addition to search and ad management, they specialize in website design and development, building fast, custom-coded HTML websites rather than relying on page builders or templates. The agency also provides social media marketing services that include content creation and community management, alongside email marketing campaigns aimed at customer retention and referral generation. Reputation management services are provided to assist clients in gathering and protecting online reviews. Furthermore, Urban Niche Co. integrates AI-driven systems into their clients' operations, focusing on automated lead capture, scheduling, and workflow optimization to assist contractors while they are actively working on job sites. They also offer a supplementary service providing branded merchandise, including shirts, hats, and signage, for use on job sites. By focusing exclusively on the trades industry, Urban Niche Co. differentiates its methodology by tailoring digital operations specifically to the requirements of home service providers, utilizing performance-based data to drive bookings and phone inquiries.
I highly reccommend this company! After redoing my website I received over 20 leads the first month. My new website works great with helping describe the needs the customer has with their submissions and describing the work they want done. It has simplified the process by making it easier and quicker for customers to submit their detailed request/needs and quickly sending the information to me.
Ricky with Urban Niche has helped my business build a new website and plans to do further marketing to help us expand. He’s super easy to work with, very creative and communicates everything in detail step by step. We are loving our website and can’t wait to see how much this will help us grow in the future and look forward to the next step in our marketing journey.
I know the owner personally and have watched him build Urban Niche Co. from the ground up. He’s sharp, hardworking, and genuinely knows digital marketing inside and out. If you’re a contractor looking to get more leads and actually grow your business online, he’s the real deal. Highly recommend.
Urban Niche Co gets contractors. Not just the business side but the actual constraints and realities of running a trade company. They're not pushing some agency playbook that doesn't apply to how we work. Clear about what works, what doesn't, and what actually moves the needle. Refreshing.
I have worked with the company on multiple different occasions. Very satisfied every single time would highly recommend.
