Halley, Shelby, and the entire Plum Good Marketing team absolutely saved the day for K12 Media. We went through a major leadership transition, and for a little while it felt like we were trying to keep a hundred plates spinning at once. Their team stepped in, kept everything moving, and most importantly, our clients never felt the chaos happening behind the scenes. That's a huge deal. They continue to overdeliver for us, communicate well, and genuinely care about the success of our business. Hallie and Shelby have been trusted partners for years, and we couldn't be more grateful for the relationship we've built with them and the entire Plum Good Marketing team. If you're looking for a marketing team that's talented, dependable, and shows up when it matters most, I can't recommend Plum Good Marketing enough.
Plum Good Marketing
📍 Serving Southfield, MIPlum Good Marketing provides fractional CMO services and marketing leadership to growing companies, acting as an integrated marketing department to drive growth and operational alignment. Their core offering centers on strategic marketing leadership, which involves developing quarterly strategies, ensuring C-suite alignment, and utilizing EOS (Entrepreneurial Operating System) literate processes to manage marketing execution. Beyond high-level planning, the agency provides tactical execution services, which includes managing email marketing campaigns, social media marketing, ad buying, and video production for their clients. A key component of their service model is team mentorship, where they oversee internal marketing staff and act as a manager for junior employees, while also providing vendor management to ensure outside partners remain accountable and perform according to business goals. Plum Good Marketing works with a diverse range of clients, including legacy manufacturers and modern ecommerce brands, focusing on helping them transition from reactive tactics to a cohesive, strategy-driven approach. Founded by Halley, an expert with an MBA and background in operations and marketing, the agency positions itself as a growth partner that fills the gap between ambitious business goals and the lack of dedicated, senior-level marketing leadership. They prioritize a hands-on methodology where they integrate directly into the client's business, often being placed on an organization’s accountability chart to participate in leadership meetings and drive work forward without requiring micromanagement from the client.
Customer Reviews(15)
The PlumGood team really has done an outstanding job as a full CMO entity for my company. They are grass roots, responsive and adapt to all the needs and challenges that we have thrown at them.
Great company, hugely supportive and creative in what they do. I would definitely recommend Plum Good Marketing.
Our engagement with Plum Good Marketing began cautiously, with both sides taking time to understand expectations and ways of working. Over time, PGM not only assumed full responsibility for our digital marketing activities but also stepped in to manage our internal digital marketing and design personnel. Today, the relationship operates seamlessly — we interact with PGM as though they are part of the Raventa team. The improvements they have driven across our people, processes, and systems have been exceptional. Most importantly, the business continues to grow in revenue in line with the plans we agreed together. PGM has become a trusted partner, and their contribution to our progress has been significant.
Plum Good Marketing has given our company a new lease of life. We are an online based company, manufacturing high quality boot liners in the UK for over 500 cars and are available world wide. Halley and her team have been very instrumental in assisting us to grow our order book and we are now seeing a higher volume, in actual fact we are struggling to keep up with demand which is a great problem to have and the credit most definitely goes to Plum Good Marketing and our Digital Marketing Manager Fabian. They also do a great job of managing our marketing agencies for us, keeping them on their toes. Halley and her team are always on hand to discuss any ideas that we have i.e. we recently updated our colour scheme and it was great to have input from Halley and Cole as their views are very current. Looking forward to working with Plum Good Marketing in the future and see where they can lead us.