LLanai Marketing is a specialized agency focused on marketing strategies for the live events industry, including concerts, artists, venues, and promoters. With fifteen years of experience in the sector, the agency manages comprehensive campaigns designed to drive ticket sales and increase audience engagement. Lanai Marketing offers a range of services starting with marketing strategy and planning, where they identify optimal methods to reach target audiences. Their digital service offerings include social media and community management—covering both organic and paid efforts—as well as display and PPC advertising to reach intentful audiences. The agency also executes traditional media buys across television, radio, print, and out-of-home channels to reinforce messaging and brand awareness. Additional services include email marketing, where they assist clients in creating or revamping newsletters, and grassroots or street-level promotional campaigns designed to increase local event visibility. Beyond digital and traditional media, the agency handles experiential marketing and partnership activations, such as managing onsite event activations, brewery nights, and special event bag stuffers. Lanai Marketing also develops promotional materials ranging from posters and flyers to branded swag and commemorative items to expand brand awareness. The agency has a proven track record of executing comprehensive marketing strategies for venue openings, such as the Varsity Theater and the Fillmore Minneapolis, as well as managing local show marketing for hundreds of bands, comedians, and special events across the country. By utilizing a mix of digital, traditional, and grassroots tactics, Lanai Marketing provides custom strategy development tailored to the specific needs of each event.
Amy is an absolute angel! Very knowledge, hardworking, dedicated, and passionate. If you need any help with marketing services she is the one!! Thank you so much Amy for helping me and my team. I cannot say enough good things about you and your services.
