Follow The Eyes Minnesota
đ 12800 Whitewater Dr #100Follow The Eyes is a full-service advertising agency headquartered in Lima, Ohio, offering a comprehensive suite of marketing services designed to function as an outsourced department for its clients. With over 20 years of experience in the industry, the firm specializes in managing multi-channel advertising campaigns across more than 10 media formats. Their core service offerings include Search Engine Marketing (SEM), social media marketing, connected TV (CTV) advertising, digital display, audio advertising, digital out-of-home (DOOH) campaigns, YouTube advertising, and email marketing. In addition to media buying and campaign management, the agency provides internal creative production, including professional video production and web development services. Follow The Eyes emphasizes a strategic approach to media buying, leveraging two decades of platform relationships and negotiated rates to optimize media spend. By positioning themselves as an alternative to hiring an in-house team, they provide clients with a dedicated account manager, media buyers, strategists, and designers. Their methodology focuses on coordinating diverse channels under a unified strategy to ensure consistent messaging and measurable results. The agency serves a variety of industries, with specific experience noted in the medical, food and retail, powersports, automotive, and home improvement sectors. Their client portfolio includes various regional and national organizations such as Arby's, Honda, Toyota, and several construction and family-owned business groups. The agency maintains a centralized operational structure from their Lima, Ohio office, handling everything from campaign planning and creative asset generation to active media management and performance analysis. They market themselves on their ability to accelerate campaign deployment, citing their capacity to launch projects within one month, and highlight their history of delivering performance metrics such as conversion lifts and return on ad spend (ROAS) to justify their model against the overhead costs of internal staffing.
