Novel
đ 2200 Gravois AveNovel is a St. Louis-based marketing agency focused on branding, web design, digital strategy, and content development. The agency provides a comprehensive suite of services, including website development with an emphasis on mobile responsiveness, user interface and user experience design, and e-commerce capabilities. Their branding practice encompasses market research, brand positioning, the development of customer conversion journeys, and the creation of visual identities, logos, and brand marks. Novel also offers digital marketing planning and execution, utilizing data, analytics, and market research to drive ROI, manage digital advertising, define KPIs, and execute content marketing and editorial calendars. Their service offerings extend to video production and photography to support branding and marketing initiatives. Beyond design and technical services, Novel provides strategic consulting to help clients define their brandâs 'super powers,' set growth goals, and build authentic connections with specific target audiences, including Millennial and Gen-Z demographics. They support businesses in audience development through social media presence management, community building, and experiential marketing. Headquartered on Olive Street in St. Louis, Missouri, Novel works with a range of businesses to navigate digital challenges and improve their online presence. Their approach is characterized by a reliance on data and cultural insights to inform strategy and design, ensuring that websites and marketing plans are optimized for measurable results and long-term growth. The agency maintains an active portfolio of creative projects, including video production and custom website development, while operating under a structured model that focuses on the integration of technology, design, and content to meet the unique business objectives of their clients.