I've been working with Influence Digital Agency for a little over a year, and they’ve been a huge help with our marketing. They manage our Google and Meta ads, plus some really creative tactics like geofencing and look-back campaigns. What’s made the biggest difference for me is how they track conversions—I able to see exactly what results we’re getting from our ad spend. And it’s working. While a lot of campgrounds have seen a tough year, our bookings have actually grown. I’d definitely recommend Influence Digital Agency to any campground looking to reach more guests and grow their business.
Influence Outdoor Hospitality
📍 2517 Raeford RdInfluence Outdoor Hospitality is a specialized digital marketing agency dedicated exclusively to the outdoor hospitality industry, serving campgrounds, RV parks, glamping destinations, and associated technology vendors. The agency provides a comprehensive suite of marketing services designed to fill campsites, increase direct bookings, and maximize revenue throughout the year. Their core service offerings include targeted advertising campaigns, search engine optimization and local listings management, and website design focused on conversion rate optimization. They also provide market research and guest insights to help operators better understand their target demographics and seasonal demand. Their methodology centers on a partnership approach, where they act as an extension of the client's team rather than a standard vendor. By simplifying the guest journey, they focus on helping park operators reduce reliance on third-party online travel agencies (OTAs) and shift toward direct booking strategies. This includes filling gaps during midweek and shoulder seasons, extending stay durations, and enhancing overall guest engagement. The agency works with clients ranging from small, family-owned campgrounds to large multi-location resorts and regional or national industry associations. Their marketing strategies are explicitly tailored to the nuances of the outdoor hospitality sector, utilizing data-driven analytics to improve results and provide clear return on investment. The agency emphasizes a focus on helping clients who feel burdened by managing marketing dashboards and guessing at advertising spend, providing a centralized solution for reach, engagement, booking, and revenue growth. Influence Outdoor Hospitality maintains professional relationships with industry leaders like the Outdoor Hospitality Industry (OHI) association and various state-level campground and RV park associations, positioning themselves as a trusted partner within the niche outdoor hospitality market.
Customer Reviews(6)
We have found them very receptive and understand our business. We feel very much like we are on the same team. They help is quantify our spend and target the right people so that we can maximize our marketing $$$'s. Great Bang for your Buck!
We have been consistently impressed with Influence’s expertise and clear presentation of monthly data related to our marketing efforts, coupled with a willingness to explain it all in language our team can understand. They have shown a deep understanding of our industry and have been very swift in their reactions to our needs, allowing us to pivot when required. Finally, their team has been professional and friendly at every turn. We highly recommend their services.
Influence Digital Hospitality has been a great fit for us at Camp Landa Resort. They focus on conversions and not all the fluff and pretty reports. They’re responsive, easy to work with, and actually listen. We’ve seen better tracking, clearer numbers, and a stronger handle on what’s working and what’s not. That makes it a whole lot easier to make smart decisions. No marketing outfit can do it alone. You still have to communicate and follow through on your end. But these folks bring solid insight and tools that help move the needle. If you run an RV park, resort, or campground and want people who understand the business and care about results, they’re your answer.
We’ve had a great experience working with this team. They’re responsive, knowledgeable, and genuinely invested in helping our business succeed. Highly recommend!
