R2 Creative Group is a Philadelphia-based, woman-owned creative and digital marketing agency specializing in brand strategy, visual identity, and performance-driven digital marketing. Their service portfolio is anchored by a comprehensive approach to brand positioning, where they help clients define their voice and create meaningful connections with target audiences. This is supported by their branding and visual identity practice, which includes the creation of custom logos, typography, and color systems designed to express a brand's essence. Beyond strategy and branding, the agency maintains a robust digital practice that encompasses custom website design and development focused on responsive user experience and conversion optimization. They provide comprehensive digital marketing services that include PPC advertising, social media management, email marketing, and ongoing optimization to drive traffic and measurable conversions. Additionally, the team provides print and graphic design for collateral, packaging, and branding materials. R2 Creative Group serves a diverse client base across industries including hospitality, service fields, healthcare, construction, financial services, and the beauty and fashion sector. Their operational methodology is structured around a three-step process: gaining insights into the drivers of consumer behavior, iterating on ideas, and executing strategies to deliver measurable lifts in visibility and engagement. The agency emphasizes a senior-led team model, avoiding templates and layers in favor of direct collaboration to solve specific business problems. While they are headquartered in Philadelphia, the agency works with clients across the country.
I've worked with Leigh Rubin and R2 Creative Group for more than two decades, and they are and always will be our agency of choice whenever we need design services for agency or our clients. Incredibly creative and seriously talented, they continuously blow us away with their approach. Extraordinary agency!!! I can't say enough about them, and I don't know what we'd do without them.
Leigh and her team are essentially wizards. She came to us with a clear and thoughtful vision for our website, helped us refine and enhance our observations and recommendations into a cutting-edge design that perfectly encapsulates our brand and education forward approach. We highly recommend her and her team!
R2 Creative Group was outstanding on our website project. Strong creative direction, clear process, and excellent communication throughout. They made sure our brand stayed true to who we are. They also think beyond “design”. They consider messaging, user experience, and how a brand shows up in the real world. If you want a creative team you can trust to deliver high quality work with terrific service, I highly recommend R2.
Having worked closely with R2 Creative over many years, I strongly recommend them to anyone looking for a great marketing and branding partner. Leigh runs the agency with a genuine commitment to her clients. She doesn’t offer cookie-cutter solutions — she takes the time to truly listen and understand what’s holding clients back from reaching their business goals. This allows R2 Creative to take a very intentional approach to everything they do, while still being practical, flexible, and mindful of time commitments, especially for clients whose businesses are evolving. Over the years, I've seen many past clients come back to her over and over again, a testament to how good her work is, and how easy she is to work with. If you’re looking for an expert who truly understands marketing, design, and branding, Leigh (and her team) are exactly who you want in your corner.
Leigh is an absolute professional and a true expert in her field. We worked together on several projects including a branding overhaul — full website redesign & print materials. She delivered beautiful work, on time, and within budget. I would recommend her 100% — without hesitation — to anyone who's considering her services.
