Spherical
📍 200 Centre St 3rd FloorSpherical is a global agency specializing in integrated marketing and creative services for the hospitality industry, with a focus on hotels, resorts, and lifestyle brands. The agency provides a comprehensive suite of services that combines brand strategy, digital development, and performance marketing to create cohesive experiences across physical and digital touchpoints. Their branding services encompass research, creative direction, and the definition of brand identity to ensure a consistent presence across all channels. In the realm of web design and development, Spherical builds immersive, high-converting digital platforms designed specifically for the needs of the hospitality sector, focusing on intuitive navigation and booking flow optimization. Their social media and content marketing offerings include platform-native creative development, community engagement, and the production of photography and video assets designed to maintain a consistent brand story across platforms. Additionally, the agency manages performance-based campaigns, utilizing full-funnel media strategies, creative testing, and channel intelligence to drive direct revenue and guest conversions. Their approach integrates marketing and technology into a single motion, emphasizing the connection between the guest and the property. Led by founder and CEO Adam Wallace, the agency team includes specialized leads for integrated marketing, content, and digital experiences, supporting their work on major hospitality properties such as Rosewood Mandarina, Equinox Hotels, and various luxury resorts. The agency focuses on building scalable frameworks that allow their clients to grow and adapt while maintaining creative and operational integrity.
