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97 Switch is a digital marketing agency headquartered in Chicago and Portland, providing a comprehensive suite of services aimed at driving business growth. Founded in 2013, the agency functions as an extension of their clients' internal teams, focusing on the integration of website performance, brand identity, and search visibility. Their core service offerings are structured into four primary pillars: web design and development, branding and creative, marketing, and strategic consulting. In the realm of web development, 97 Switch specializes in building custom sites with a focus on Webflow development, WordPress migration, and technical SEO integrated with AI search optimization. Their branding and creative division produces brand identities, messaging, graphic design, motion graphics, and marketing collateral. The agency's marketing services cover a broad spectrum, including search and social advertising, content writing, and email marketing automation. Furthermore, 97 Switch provides high-level consulting, offering services such as growth strategy and KPI planning, AI automation, and fractional marketing leadership. The agency works with a diverse range of clients across various sectors, as evidenced by their work with hotels like theWit and Hotel EMC2, as well as businesses in the virtual production and affiliate marketing industries. Their methodology prioritizes data-backed results, aiming to turn digital visibility into measurable business growth by aligning marketing goals with technology and operations. Throughout their history, the agency has maintained a focus on scalable growth, helping organizations manage various stages of their development, from launch to ongoing recovery and expansion. They emphasize a cohesive approach, ensuring that search visibility, brand positioning, and digital infrastructure work together rather than as disconnected tactics.
