⭐ 5 (4 reviews)

Marketing Performance, LLC

📍 Serving Columbia, SC

+1803-386-8337 Visit Website

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Marketing Performance, LLC is a performance-based marketing agency with 41 years of industry experience, including 31 years specifically operating as Marketing Performance. The agency specializes in high-intent lead generation for trade-based businesses, including plumbing, well drilling, glass installation, landscaping, roofing, fencing, gutter services, window and door replacement, pool installation, and metal roofing. The agency operates on a unique 'one company per trade, per market' model, ensuring exclusivity for their clients to prevent direct competition within specific geographic territories. Their methodology centers on the EngageEngine™, a five-layer system designed to identify homeowners actively in the decision-making process before they contact a service provider. This approach targets specific segments of the market—skipping the '97 percent' of households not in the market—to deliver higher conversion rates for paid ad campaigns across Google, Facebook, and YouTube. Core services include managing PPC advertising campaigns, email marketing oversight, and ongoing website technical health monitoring. The agency manages campaign performance through a cycle of attracting prospects, converting intent, capturing phone calls, and measuring results to feed data back into their AI-driven visibility loop. A significant component of their service is active campaign monitoring, where they perform weekly account audits to detect and resolve technical failures or delivery drops before they impact lead volume. They emphasize data-backed performance metrics, such as click-through rates and cost-per-click efficiency, to prove their impact in flat or shrinking markets. By positioning themselves as a system of operations rather than a tactical service provider, they aim to displace competitor market share rather than merely increasing spending. The agency maintains a focus on avoiding shared-lead platforms, opting instead to build proprietary lead channels that exclusively benefit a single client per trade, per market area.