Heart of the Sun is a full-service marketing agency that operates with locations in Austin, Texas, Santa Rosa, California, and Minneapolis, Minnesota. The agency functions as a comprehensive creative partner, providing a range of services designed to foster brand growth. Their creative department focuses on storytelling and brand campaign development, aiming to identify authentic cultural resonances to connect with target audiences. In the interactive space, the agency builds digital experiences including websites and native applications, blending technological implementation with strategic design. Their strategy department provides consulting services to analyze client challenges and opportunities, crafting visions that support broader business goals. The agency also manages media approaches to assist clients in connecting with their target demographics, specifically utilizing paid-media optimization techniques. Additionally, Heart of the Sun maintains a production arm that handles end-to-end services, from pre-production to post-production, to create branded content for television, radio, and digital platforms like YouTube. The agency recently combined resources with The Engine is Red, a creative agency, to expand their collaborative capabilities and service offerings. Their work spans diverse industries, including the spirits sector with Still Austin Whiskey Co., energy solutions with SOLV Energy, the wine industry with Rombauer Vineyards, coffee brands like Cuvee Coffee, financial institutions such as the Bank of Guam, and the apparel industry with RVCA. The agency emphasizes a research-driven methodology, focusing on data-backed insights to guide their creative output and communication efforts.
I've been working with HOTS for a few months, and I have nothing but good things to say about Mike and the team. They've been very professional in executing what we onboarded them to do for me and the team at Still Austin. And when we've had project needs outside of the scope of our original agreement, they've been very prompt and reactive. Five stars!
This crew is awesome. We have worked with Mike Spadier and team for the past several months on a brand refresh, new website, new logo, marketing strategy and execution, etc., and we are already starting to see results in net-new prospect activity. The team at HOTS is professional, organized and timely, yet they maintain an artists eye for creativity and flexibility in their approach. Very solid group to work with, would absolutely recommend (and have, and will continue to). TV
We couldn't be happier with the level of service that the entire HOTS team provides our company. HOTS allows us to focus on every other aspect of our business while they provide regular progress reports on our marketing efforts towards our goals. At first, we were worried about working with them because we are in different states but they provide exceptional communication and it really feels like they are a part of our company as opposed to an external service provider. Take it from us, leave the marketing to these marketing experts!
These fine folk get it: the inner-workings of businesses are rarely beautiful or perfect, and the success of any agency relies on them being self-motivated to get what they need in order to do what they do best. Solidly full-service & fully-experienced to allow any client to comfortably let them steer the ship.
I've worked with Heart of the Sun since January 2020 and have been amazed by their ability to turn ideas into tangible creative executions that generate results. As a small destination marketing organization, HOTS helps us compete with larger destinations because of their BIG idea approach to marketing.
