Hearst Media Services
Hearst Media Services, operating as Hearst DMS, is a digital marketing agency providing a comprehensive suite of online advertising and management services designed specifically for local businesses. The agency supports over 17,000 clients across the United States, spanning various industries including home services, legal, healthcare, automotive, and retail. Their service offerings include search engine optimization to improve organic search rankings, paid search marketing, and display advertising to reach targeted audiences. Additionally, the agency provides social media marketing, email marketing, and video advertising services. Beyond standard ad management, they offer reputation management and marketing automation tools to assist businesses in building credibility and engaging customers. Hearst DMS employs a three-step methodology labeled as 'Promote, Trust, and Engage,' which involves assessing the client's current online presence against competitors, capturing specific business goals and challenges, and building a tailored marketing strategy. This approach is intended to deliver measurable performance metrics, such as call volume and lead generation. The organization is a division of Hearst Communications, Inc., and utilizes a team of 700 individuals to manage its diverse client portfolio. They maintain a national presence, serving clients in numerous major cities and small metropolitan areas across the country. Their model focuses on local business needs, emphasizing the ability to incorporate the distinct qualities of a business into their digital campaigns to achieve return on investment.