Impact Media
Impact Media is a digital marketing agency headquartered in Huntington, West Virginia, that specializes in scaling purpose-driven brands through performance-based advertising and creative content production. The agency centers its operations on maximizing return on ad spend and lead generation for its clients. Their service offerings are divided into three primary pillars. The first pillar is content production, which encompasses high-end videography, video animations, ecommerce-focused creative assets, event photography, graphic design, and drone videography. The second pillar is media buying, where the agency manages and optimizes paid campaigns across major platforms, including Facebook, Instagram, Google, Pinterest, YouTube, and TikTok. The third pillar covers social and email marketing, involving content planning and scheduling, copywriting, social engagement management, influencer distribution, and newsletter management. Impact Media works with a diverse range of sectors, including health and wellness, self-development, spirituality, online education, arts and culture, event promotion, and coaching services. Their methodological approach relies heavily on consistent split testing, data analysis, and the development of conversion-focused creative assets designed to tell a compelling story. The agency reports a track record of driving significant revenue for its clients, citing performance milestones such as generating over 25 million dollars in sales for partner brands and achieving over 40 million views on individual video assets. The leadership and production team includes a Chief Executive Officer, Chief Operations Officer, Chief Financial Officer, and a Creative Director, supported by a specialized roster of media buyers, creative producers, photographers, audio engineers, and social media managers. The agency emphasizes a consultative relationship with clients, working from the initial concept phase through to final delivery.