Shopping Launcher: Launch Google Shopping Campaigns in Minutes

Automatic feed segmentation. Launch PMax and Standard Shopping with perfect structure.

Problem

One 'All Products' group is a failure.

To manage bids effectively, you need to split products by category/brand, etc. Manually - this takes hours, especially on large ecommerce projects.

Quantum Solution

Automatic Campaign Structuring

Choose a strategy (e.g., Split by Product_Type), and Quantum will create hundreds of ad groups for you.

SPAG Method

Single Product Ad Group - each product in its own group. Maximum control of bids and negatives (for Standard Shopping).

Smart Segmentation

Split by Brand, Product Type, or Custom Label. Works for both Shopping and PMax.

Merchant Center Scan

Direct integration with the feed to get the current product structure before launch.

How it Works

Select Merchant Account

Connect GMC and scan the feed to get a list of products.

Select Products & Structure

Filter required products and choose a splitting method (e.g., Split by Brand).

Launch

Set budget and strategy. The system will create a campaign with a ready-made group structure.

Correct Structure - Key to Success in E-commerce

Most advertisers launch Shopping campaigns with a single 'All Products' group, losing the ability to manage bids by segment. The Shopping Launcher module automates the creation of a detailed structure. And the whole process takes a few minutes (yes, you heard right - not hours, but minutes!). Using the SPAG (Single Product Ad Group) strategy or segmentation by brands/types allows allocating budget to high-margin products and lowering bids on outsiders. For PMax campaigns, proper Asset Group structure allows creating more relevant creatives for specific product categories.