Position One

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Position One is a Scottsdale-based performance marketing and consulting firm that specializes in driving measurable growth through data-driven advertising campaigns and conversion-focused web development. The agency’s core service offerings center on managing comprehensive Google Ads campaigns, including Search, Shopping, Performance Max, Display, and YouTube advertising, with an emphasis on achieving high Quality Scores and top-of-page search positioning. In addition to search advertising, they provide full-funnel Meta Advertising services on Facebook and Instagram, focusing on creative testing, audience engineering, and scaling return on ad spend (ROAS). Their web development services are specifically tailored for marketing performance, focusing on landing pages and full websites optimized for conversion, A/B testing, and fast load speeds to ensure Core Web Vitals compliance. Beyond media buying and development, Position One provides robust analytics and tracking infrastructure, including GA4 migration, Google Tag Manager configuration, Meta Pixel implementation, and the creation of custom Looker Studio dashboards to visualize performance data. They also offer strategic consulting, SEO, and specialized political marketing services, the latter of which involves voter-file targeted paid media and CTV advertising. The agency serves a diverse range of industries, including e-commerce and D2C fashion, SaaS, healthcare, retail, real estate, hospitality, legal services, and local service providers. Their methodology relies on rigorous data analysis and conversion rate optimization (CRO) to support clients through full-funnel marketing strategies. Position One emphasizes their track record in optimizing significant ad spend and delivering high ROAS across various channels, utilizing advanced tracking configurations such as server-side tracking to maintain data accuracy. While they function as a digital agency, they also provide specialized political digital war room services and online fundraising support.