I have been a part of Endless customer and impact for several years now. What started out as something that sounded interesting has turned into a whole ecosystem of marketing that is completely different from any other paint contractor in our area. I have been listening to the podcasts, reading blog posts, now finished our 2nd live event on how we should be helping people with our services, get clarity (yes, it does sound like StoryBrand) on what we do, how we do it, cost, problems, comparisons. These 5 powerhouse topics have transformed our marketing. We are in the low single digits of marketing spend on ads because our content sells us 24/7! We shared at the last event how a simple video of a wallpaper service we were performing landed us on top of AI search, which led to a huge 6-figure job- from a 90-second video! I cant wait to hear more, leanr more, what we can do better- and yes how to beat the compitition to keep our company moving forward. We are blessed, for sure, with answered prayer, help to do things differently, and be the outlier in our industry! Thanks to all of you for your passion to help us improve every day!
IMPACT: Coaching & Training for Endless Customers
📍 125 Commerce Ct STE 9IMPACT is a marketing agency and consultancy that specializes in helping businesses implement the 'Endless Customers' system. Their service model focuses on coaching, training, and strategic implementation, rather than just managed execution. Core services include comprehensive digital marketing strategy consulting, content marketing development, website redesign, and website optimization training. They provide specific support for HubSpot integration and offer a proprietary 'TRUST' theme for the HubSpot CMS. IMPACT also provides services in paid advertising, video production for marketing, and internal team training for sales and marketing departments. Their approach is centered on educating prospects through transparency and building authority, which they refer to as the Endless Customers system. This methodology includes sales process optimization and utilizing AI-driven tools to assist in content creation and marketing effectiveness. IMPACT serves a diverse range of clients, with a notable presence in industries such as construction, home improvement, retail, business services, and manufacturing. They host national marketing conferences, such as their upcoming events in Hartford and Chicago, and offer extensive learning resources, podcasts, webinars, and self-service tools for marketing teams. Their services are designed to help businesses build in-house marketing capabilities, allowing their own teams to handle ongoing content production and digital engagement with guidance from IMPACT’s coaches. They utilize resources like the Endless Customers toolkit, 90-day starter guides, and AI marketing assessments to assist businesses in scaling their operations and improving their digital presence.
Customer Reviews(8)
Working with IMPACT and implementing the Endless Customers system has given our team a clear framework for how we want to market and sell moving forward. It's challenged us to become more transparent, create better educational content, and focus on helping customers make informed decisions. The coaching has been practical, collaborative, and focused on helping us execute. We've worked on meaningful changes to our website, content strategy, video, and customer experience, and we're excited to continue building on that foundation. The IMPACT team and community have been great to work with, and I'd recommend Endless Customers to any business that's committed to earning trust and willing to embrace a different way of thinking.
Having 8 years of marketing experience, I was curious and somewhat wary of Impact's coaching, all too familiar with coaching agencies that offer little value to their clients. I'm so pleased to say that Impact far surpassed my expectations. They've offered some very keen insight into this new age of marketing with AI, and have been a valuable resource for me as I've helped to shape my teams marketing and website. Their guidance has helped doubled retention and conversions on our web pages. Such a talented and friendly group, it's been a pleasure working with them. I would absolutely recommend the Impact Plus team.
Before partnering with IMPACT, we were doing what a lot of companies do: trying to make marketing work on our own. We believed in the principles behind Endless Customers, but believing in something and executing it consistently are two different things. Our efforts were scattered, and we knew we needed more than another book or webinar — we needed someone in the trenches with us. That's exactly what we've gotten. From day one, IMPACT's coaches have been incredibly hands-on and intentional. Nothing about the experience has felt theoretical or canned. They don't hand us fluff work or busy assignments to check a box — everything they've asked us to do has been practical, specific to our business, and clearly tied to a purpose. There's a real difference between a coach who talks about what works and one who rolls up their sleeves and shows you, and we've experienced the latter. We're still early in our journey, so we can't point to year-over-year numbers yet — but what we can say is that we finally have structure, clear direction, and confidence that we're building on the right foundation. We're genuinely excited about where this partnership is headed. If you're considering IMPACT, our experience so far is simple: they coach the way you'd want to be coached — practical, engaged, and focused on what actually moves the needle.
Highly recommended if you want to learn how to implement content marketing within an existing business. The coaches and team at Impact has helped us a lot. We've had a great experience and made a lot of progress thanks to John B, Vin G, Mary B, Jessie, and Brett. Thanks guys!
