I had listened to Oldies 97.9 for as long as your station has been playing them. I prefer Motown, Beetles, Beach Boys and the other 50, 60 and 70’s music. I have a group of 10 guys that meet daily for coffee and we all agree we are not listening to the new format. We are all in our 60’s and 70’s so I guess we are just too old to like change. Good bye 97.9
Illini Media Group
📍 2603 W Bradley AveIllini Media Group is a marketing agency based in Champaign, Illinois, that specializes in paid advertising and lead generation services. Their core business model focuses on driving specific customer actions—clicks, website visits, phone calls, and searches—through strategic ad placement and performance-based marketing. The agency’s methodology is structured around a three-step framework: 'Get Wanted,' 'Get Found,' and 'Get Chosen.' This approach begins with creating an emotional connection to inspire searches for a specific brand, followed by ensuring a prominent presence on platforms like Google Search and Google Maps. Finally, they focus on conversion strategies that utilize retargeting to keep businesses top-of-mind for potential customers when they are ready to make a purchase. Their service offerings include search advertising campaigns designed to target highly qualified potential buyers rather than general traffic. They emphasize the use of compelling ad copy and smart retargeting techniques to increase in-person business visits and phone inquiries. By optimizing local advertising, they help businesses connect with customers at critical decision-making moments. Illini Media Group targets a broad range of businesses looking to create demand and increase their local search visibility. Their operations are headquartered at 2603 West Bradley Ave., Champaign, IL, from which they assist clients in converting search intent into actionable business outcomes. The agency’s strategy is built on the principle of helping clients create demand before a search occurs, moving beyond passive waiting for customers to an active, controlled acquisition of traffic.
Customer Reviews(5)
Removed the station I have listened to for prob 15 to 20 years, 97.9. no more temptations, supremes, 4 tops......
MIX 94.5 is the best radio station in Central Illinois in my opinion. Tommy and Callie are great and funny people, they always make the morning a little bit brighter. The variety of music on this station is amazing, and the commercial breaks are short, which makes listening to this station enjoyable.
We love working with IRG ! Fun group of people and we hear our ads a lot on their stations. We get what we pay for here .
This is John McDaniel. Great experience.