Weathertight Digital Marketing
đ 547 Main StWeathertight Digital Marketing (operating as Splinternet Marketing & SEO) provides specialized digital marketing services with a primary focus on search engine optimization and paid search advertising management. The agency offers comprehensive technical SEO services, including the optimization of structured data, canonical tags, and core web vitals, alongside management of Google Search Console and the resolution of crawling issues. Their paid search capabilities center on Google Ads management, covering account structure, smart bidding optimization, and conversion tracking implementations such as GA4 and Consent Mode v2 configuration. The agency also provides local search marketing, focusing on Google Business Profile verification, local rankings for service-area and multi-location businesses, and reputation management. Beyond these core areas, they provide web design and development support, specifically focusing on the WordPress and WooCommerce ecosystems. Their methodology involves reconciling performance data across platforms, such as analyzing the impact of AI Overviews on organic click-through rates and adjusting paid brand bidding strategies accordingly. The agency targets small business startups and multi-location operators, providing strategic guidance on analytics, attribution modeling, and search marketing performance to protect return on ad spend (ROAS). Their approach is rooted in technical auditing and performance reconciliation across Google Ads and GA4 to ensure data accuracy for clients.
