Perich Advertising + Design
📍 117 N 1st St #100Perich Advertising & Design is a long-standing branding and marketing agency headquartered in Ann Arbor, Michigan. Established in 1987, the firm specializes in a wide array of creative and strategic services designed to build and elevate brand identities. Their core offerings include comprehensive brand strategy, encompassing positioning, competitive analysis, brand attributes, audience research, and trend analysis. They provide extensive creative and design services, ranging from concept development, art direction, and messaging to logo design, brand identity systems, digital design, print design, outdoor advertising, packaging design, and product design. Beyond traditional branding, the agency manages digital and social media initiatives, providing social channel audits, strategy, content creation, and analytics for both organic and paid social campaigns. Their production capabilities extend to video and photography. Additionally, they handle media planning, buying, and channel planning to support marketing outreach. Perich Advertising & Design works with a diverse client base that includes global technology firms, automotive companies, healthcare systems, and retail businesses. Examples of their client portfolio include the Bank of Ann Arbor, Carl's Golfland, the Detroit Institute of Arts, Hurley Medical Center, and Walsh College. The agency emphasizes a lean team structure, noting that they do not utilize junior-level staff, ensuring that clients receive experienced attention on every project. With nearly four decades of operation and over 24,000 projects completed, their methodology centers on the belief that simple, unexpected concepts outperform over-budgeted campaigns. They operate out of their office at 218 North Fourth St. in Ann Arbor, Michigan, under the leadership of President Ernie Perich.
