⭐ 5 (10 reviews)

Goodbye Vanilla

📍 4648, Chicago Avenue, Minneapolis, Minnesota, 55407, US

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PPCSocial MediaStrategy & ConsultingContent MarketingInfluencer Marketing

Goodbye Vanilla is a specialized performance social media marketing agency headquartered in Minneapolis. The agency focuses on driving measurable revenue through data-backed social media advertising and strategic marketing campaigns. Their core service offering centers on social media management and paid social advertising, supported by a proprietary AI-driven solution called QuantumQuotient, which assists in campaign planning, execution, and performance optimization. In addition to paid media, the agency provides content marketing services through their 'Creative Marketplace,' a network of over 800,000 creators, influencers, and affiliates tasked with producing trend-driven, authentic content designed to scale and satisfy algorithmic requirements. Their approach emphasizes the integration of human ingenuity with technology to maximize ROAS and lead performance. Goodbye Vanilla works with a diverse range of clients, including Fortune 500 companies, retail organizations, higher education institutions, healthcare startups, and nonprofits. Their case studies highlight extensive experience in recruitment campaigns, lead generation, and enrollment marketing. The agency has been recognized by Meta as a top ROAS performer in the retail sector and a top agency in the higher education vertical. They maintain partnerships and access to first-in-market beta testing for platforms like TikTok. With a track record of driving over $250 million in client revenue, the agency positions itself as a social-first partner that prioritizes performance metrics and measurable business growth over generic brand awareness.

Meg Katzman7 months ago

We thoroughly enjoyed working with Goodbye Vanilla. They delivered what they promised and took so much time to educate us in the process of learning more about digital marketing. They have a sophisticated strategy and we engaged them for SEO; Google Search and Display and all our paid social platforms (FB; Instagram, Tik Tok) as well as website maintenance and improvements. Our company is in a very competitive market (luxury travel to one particular destination) and can't compete with the huge travel companies that have million dollar marketing budgets. So their strategy was to "outsmart" other ads and create a niche that would appeal to our ideal customers. I would highly recommend working with this amazing team of experts.

Landis Mplsa year ago

THIS! This is the Agency you need. Period. Goodbye Vanilla is hands town the most honest, effective & enjoyable to work with. Recently worked with GBV on a new startup & boy did they deliver. Paid Search + Organic + Social Media Strategy…all executed over expectations. I've had the opportunity to work with over 2,000 brands across all business verticals, more than half via their digital agencies, so I feel empowered to say: If they offer the services you need, I wouldn't call anyone else -just let Drew & his team drive!

RyanEdited a year ago

Goodbye Vanilla developed a comprehensive rebranding campaign and new website for our business that helped drive new sales leads. Their expertise in building out localized marketing capabilities was a difference maker for us in realizing significantly impactful results.

Margot Ransom3 years ago

Highly recommend Goodbye Vanilla. Such a smart team, definitely "experts" in social media marketing. They listened first to understand our goals and designed a campaign to exceed them. A real pleasure to work with!

Adam Moen3 years ago

Founder Drew Pearson is always turning me onto the social media trends. As a business owner, I'm not very active on socials but Drew has the personality, awareness, and expertise to craft effective digital strategy. I have been lucky, he's generously invested time and energy into supporting my startup and our digital strategy. I look forward to working with him now and in the future.