40 PPC Agencies in Puerto Rico

Top Rated Agencies in Puerto Rico

Cobalto
💬 15

Cobalto

PPCWeb DesignStrategy & Consulting+1

Cobalto is a digital marketing and technology consultancy that specializes in integrating marketing operations with Salesforce CRM platforms. The agency provides a comprehensive suite of services centered on four primary areas: digital advertising, multi-channel marketing, marketing analytics, and marketing technology. Their approach focuses on creating measurable, relevant, and cost-effective marketing strategies designed to assist companies in attracting leads, converting sales, and managing customer retention. A core component of their service offering is acting as a Salesforce implementation and consulting partner. They assist businesses in adapting Salesforce to their operational needs, specifically utilizing Marketing Cloud to create personalized customer experiences and Sales Cloud for lead capture and pipeline management. By combining these technology services with digital marketing campaigns, Cobalto helps clients manage the entire marketing-to-sales process from initial concept to measurable results. They work with a diverse client base across various industries, including insurance and automotive, as evidenced by their work with partners such as Chubb Insurance, Triple-S Vida, and Toyota. Their methodology emphasizes data-driven growth, aiming to provide solutions that reach specific sales, portfolio, and return-on-investment targets. The agency emphasizes its role as a long-term partner, focusing on the technological side of customer engagement and the optimization of sales processes through the Salesforce ecosystem.

📍Corporate Office Park AGM Commercial Building, 42 CARR 20 STE 104
Marketify Plus
💬 15

Marketify Plus

PPCSEO+4

Marketify Plus operates as a full-service digital agency focused on building, managing, and growing the online presence of small businesses. Their core services encompass a comprehensive suite of digital solutions, starting with professional web design and development. Beyond the initial build, they provide technical infrastructure including managed hosting, WordPress maintenance, security monitoring, and regular backups to ensure website stability and performance. The agency integrates these foundational web services with marketing tactics designed to drive traffic and growth. This includes search engine optimization (SEO) to improve visibility, content marketing strategies, social media management, and paid media advertising. They also offer photography and video production services to assist with branding and visual communication. The firm positions itself as a partner for businesses looking to professionalize their digital systems, with an approach that links technical performance metrics like site speed and user experience directly to business conversion goals and lead capture. Marketify Plus manages the entire digital ecosystem in-house, offering a centralized client portal for domain registration and service management. While they serve small businesses broadly, their methodology emphasizes creating a scalable digital foundation that combines creative elements with analytical optimization to support ongoing business growth.

📍Río Piedras, Puerto Rico, 00926, US
Metrical Media
💬 15

Metrical Media

PPCWeb Design+2

Metrical Media is a digital marketing and web agency headquartered in San Juan, Puerto Rico, focusing on data-driven growth strategies. The agency provides end-to-end digital services, including comprehensive digital strategy development, performance marketing, social media management, content marketing, and web design. Their approach centers on leveraging analytics and data-backed insights to inform marketing decisions, aiming to build high-performing digital experiences for their clients. Metrical Media positions itself as a strategic partner, working to align digital initiatives with specific business objectives. Their portfolio demonstrates experience across a variety of sectors, including education (Century College), retail and industrial (Harris Paint), healthcare (Hospital San Juan Capestrano), and fitness (Crunch Fitness). The agency emphasizes a methodology based on measurable results and objective-driven campaign development rather than assumption-based marketing. While they maintain a digital-first service model suitable for various industries, their work is significantly rooted in the Puerto Rican market.

📍90 Calle San Martín
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787 Marketing Group

787 Marketing Group

PPCWeb Design+4

787 Marketing Group is a Puerto Rico-based digital agency specializing in comprehensive marketing strategy, branding, and digital asset creation. Their service suite encompasses a wide range of offerings designed to bolster the digital identity of small to medium-sized businesses. Core services include the development of digital strategies, which involve market research, competitive analysis, situational audits, and the creation of formal marketing plans. Their branding capabilities cover corporate identity development, including naming, tagline creation, visual concept development, and positioning strategy. In the digital space, 787 Marketing Group provides UI and UX design for websites and mobile applications, alongside web design services tailored to enhance user experience and consumer engagement. They manage social media presences through content creation and innovative digital work, and they execute paid advertising campaigns, including Google Ads management. Additional technical services offered include e-commerce development, motion graphics, and video production to support brand storytelling. The agency caters to diverse industries, with portfolio experience in sectors such as health, restaurants, entertainment, and corporate services. Their approach centers on converting brand vision into measurable digital outcomes, utilizing design and content as primary tools for market positioning and customer loyalty. Based in Puerto Rico, the agency operates as a creative partner for businesses seeking to expand their reach through strategic digital implementation and cohesive visual identity.

📍Urb
BAM! Digital Marketing

BAM! Digital Marketing

PPCSEOLocal SEO+3

Splinternet Marketing & SEO is a specialized digital marketing agency focused on search engine optimization, paid search advertising, and website development, with a particular emphasis on the WordPress and WooCommerce ecosystems. The agency provides comprehensive SEO services, including technical SEO, local SEO and Google Business Profile management, and structured data implementation. They address modern search challenges such as AI overviews, core web vitals, and search console reporting. Their paid advertising services cover Google Ads strategy, including conversion tracking, Smart Bidding optimization, and management of attribution modeling and consent mode compliance. In addition to search marketing, the firm offers WordPress development, including Gutenberg optimization and WooCommerce-specific SEO. The agency serves small to medium-sized businesses and multi-location operators, assisting them with digital strategy, reputation management, and analytics reporting, including GA4 implementation and data reconciliation. By monitoring Google’s evolving algorithmic requirements and search engine documentation, the agency assists clients in maintaining visibility and performance in a changing search landscape.

📍CV4V+PRH, González Giusti Ave
Cinema Pixeles Studios

Cinema Pixeles Studios

PPCWeb Design+3

Cinema Pixeles Studios is a production house and digital marketing agency based in Puerto Rico and Florida that specializes in merging cinematic video production with performance-based marketing strategies. The agency functions as an external extension of a client's marketing department, offering a comprehensive suite of services that spans from high-end creative concept development to technical ad management. Their video production services include cinema-quality motion pictures for commercials and documentaries, short-form video content optimized for platforms like TikTok, Instagram, and LinkedIn, as well as live streaming and professional podcast production. On the performance side, the agency manages social media advertising campaigns on Meta, TikTok, and LinkedIn aimed at lead generation and sales, alongside expert management of Google Ads campaigns. Additionally, the firm provides web and funnel development services to ensure that digital traffic is directed toward efficient conversion paths. Cinema Pixeles Studios serves a diverse range of clients, including marketing managers, advertising agencies, content creators, and business owners across industries such as retail, health and wellness, real estate, and technology. Their methodology is rooted in data-driven decision-making, where every project begins with a market and audience analysis to align production quality with measurable business impacts. By integrating creative filmmaking techniques with artificial intelligence and data analytics, they develop integrated campaigns that address the entire conversion funnel. Their work ranges from institutional videos and television campaigns to specialized social media content and full-funnel video ads, supporting companies with both local operations in Puerto Rico and broader needs across the United States.

📍Valle Tolima West Industrial Park Inova Centro de Empresas Emergentes
CorpID+ Advertising

CorpID+ Advertising

PPCSEO+5

CorpID+ Advertising is a full-service agency with operations in Puerto Rico and Florida, offering a comprehensive suite of digital marketing, branding, and advertising solutions. With over 18 years of experience, the firm specializes in a range of strategic services including marketing and branding consulting, brand audits, digital strategy development, and product launch planning. They assist clients with buyer persona development, monthly content planning, and customer retention strategies, alongside offering AI integration for content and operational efficiency. In the realm of branding, CorpID+ provides full visual identity creation, logo design, brand guideline development, graphic design for campaigns, naming, and packaging design. Their digital service offerings cover paid advertising across the Meta ecosystem (Facebook and Instagram) as well as Google Ads and YouTube campaigns. They manage social media channels, provide email marketing services, and handle SEO and SEM positioning to improve organic and paid search visibility. Furthermore, the agency provides technical and creative support through UX/UI design for websites and landing pages, alongside professional video and photography production. CorpID+ emphasizes scalable solutions, working with clients of various budget sizes to provide all-in-one marketing support. Their historical portfolio includes over 4,000 completed projects and 148 clients, supported by a core team of six. They focus on maintaining brand reputation and managing online crises as part of their broader client communication and strategic approach.

📍Urb. Sierra Bayamón, 75-38 Cll 64
Forde Digital Marketing

Forde Digital Marketing

PPCStrategy & Consulting+2

Forde Digital Marketing is a San Juan, Puerto Rico-based agency that focuses on client acquisition and lead generation services for brands and professionals. The agency provides specialized assistance in the creation and management of paid advertising campaigns across social media platforms including Facebook and Instagram, as well as YouTube, LinkedIn, and Google Ads. Their approach centers on developing targeted ad campaigns that move beyond simple engagement metrics like likes, focusing instead on producing 'godfather' offers and ad copy designed to drive direct interest and sales conversions. Beyond advertising execution, the agency offers strategic marketing planning and lead management solutions. They provide clients with an app interface that allows for the tracking and follow-up of generated leads via phone, text, or email. The agency also incorporates content marketing by leveraging existing assets from a client's social media channels to inform their advertising strategy. In addition to digital marketing, the company maintains a secondary service line involving corporate teambuilding and event management. Founded by Richard Forde, a professional with a background in pharmaceuticals and hospitality, the agency serves as a partner for business owners in Puerto Rico and across the United States. The team is characterized by a combination of technical staff and experienced business executives, aiming to align fresh digital strategies with traditional business development tactics.

📍35, 0000 Av. Juan Carlos de Borbón
Gravital Agency

Gravital Agency

PPCWeb Design+4

Gravital Agency is a performance-driven digital marketing firm that focuses on aligning sales and marketing operations to drive revenue growth. Their service model combines strategic growth planning with execution across multiple digital channels. The agency provides specialized offerings in branding and corporate identity, strategic positioning, and marketing blueprint development. Their digital marketing department covers lead generation, content marketing, account-based marketing, search engine marketing, social media management, and email marketing. In addition to marketing services, Gravital offers sales enablement solutions, including sales process development, CRM setup and management, and sales and marketing alignment. The agency emphasizes a performance-based approach, including a six-month guarantee on marketing performance improvements for their clients. Their methodology involves an initial assessment of the client's current status, competitive research, the creation of a tailored strategic plan, and systematic execution. The team consists of international hybrid professionals who hold certifications as inbound marketing specialists, public relations experts, and web technicians. They position themselves as a single-source integrated solution, aiming to replace the need for multiple agencies or consultants by combining technical development, creative design, and data analytics. While the agency maintains a broad digital focus, their work centers on helping clients move beyond mere traffic generation to achieve specific business goals that impact the bottom line. The agency produces educational content for their clients, including a podcast series titled The Growth Remix, which covers topics such as customer centricity, marketing strategy, and audience connection.

📍2010 McLeary Ave
Ortiz Digital Marketing Group

Ortiz Digital Marketing Group

PPCSEOLocal SEO+3

Ortiz Digital Marketing Group, operating as Splinternet Marketing & SEO, is a digital marketing agency specializing in search engine optimization, paid search advertising, and WordPress development. Their core service offerings center on technical SEO, including structured data implementation, core web vitals optimization, and technical audits for WordPress and WooCommerce sites. The agency provides comprehensive PPC management, with a specific focus on Google Ads strategy, including conversion tracking, attribution modeling, smart bidding configuration, and brand bidding management. They also provide local SEO and Google Business Profile management, specifically targeting service-area businesses and multi-location operators to protect search rankings and resolve profile suspensions. Beyond technical and paid search services, the agency provides digital strategy consulting, focusing on analytics reporting via GA4, Consent Mode v2 implementation, and navigating evolving search environments like AI Overviews. The agency caters to small business startups and established WordPress/WooCommerce site owners, assisting with site structure and search engine visibility. Their methodological approach prioritizes data integrity, ensuring that conversion measurement, tag management via Google Tag Manager, and search console monitoring are aligned to prevent inflated performance metrics or misaligned ROI. They utilize tools such as Google Search Console, Google Business Profile, and Google Maps to manage local search visibility. The firm provides expert guidance on how technical site health, such as canonical tags and robots.txt configuration, impacts long-term search performance.

📍Sec Las Palmas Industia Park 772, Calle 7 STE 2
pink studios

pink studios

PPCWeb Design+5

Pink Studios is a full-service digital marketing agency and consulting house based in San Juan, Puerto Rico. With 15 years of operational experience, the firm provides end-to-end marketing solutions, ranging from strategic consulting and digital media buying to content strategy and email marketing. Their service suite encompasses creative graphic design, web development, and the implementation of reporting and custom dashboards to track campaign performance. A significant portion of their offering focuses on paid social media and search marketing, where they emphasize a performance-based mindset to drive growth while optimizing costs. The agency caters to a broad spectrum of clients, supporting entities that range from local mom-and-pop shops to multi-national corporations. In addition to direct brand services, they maintain a specific division for agency partnerships, allowing them to provide white-label or outsourced marketing support to other businesses. The team at Pink Studios distinguishes itself by blending a background in technology with traditional marketing methodologies. Throughout their tenure, they have managed over 14 million USD in media spend across more than 146 accounts. Their approach is centered on data-driven optimization, utilizing custom reporting to ensure transparency and efficiency in every digital campaign. By functioning as a one-stop-shop, the firm assists businesses in brand building, audience engagement, and digital growth through a combination of creative production and analytical advertising management.

📍Penthouse, 1225 Av. Juan Ponce de León
Pronetwork

Pronetwork

PPCSEOLocal SEO+4

Splinternet Marketing & SEO is a digital marketing firm specializing in search engine optimization, paid search advertising, and technical WordPress development. The agency provides comprehensive digital marketing services with a core focus on search engine marketing, attribution modeling, and conversion tracking. Their service offerings include technical SEO, which encompasses managing canonical tags, robots.txt files, structured data, and addressing core web vitals to ensure site performance. They provide specialized support for WordPress and WooCommerce environments, assisting site owners with Gutenberg integration, SEO optimization, and platform-specific development needs. In addition to organic search, Splinternet Marketing manages paid search campaigns, specifically focusing on Google Ads optimization, brand bidding, smart bidding strategies, and conversion tracking compliance using Google Tag Manager and GA4. They maintain a strong emphasis on local search strategies, offering services for Google Business Profile management, Google Maps visibility, multi-location SEO, and reputation management for service-area businesses. The agency’s approach is rooted in data-driven analytics and performance reconciliation, helping clients navigate evolving search landscapes including AI overviews, Consent Mode v2 implementation, and search console reporting. Their strategic consulting services cover digital strategy, marketing trends, and analytical reporting designed to align paid search and organic growth metrics. Splinternet Marketing caters to a diverse range of clients, with particular expertise in assisting small businesses, startup ventures, and those managing e-commerce platforms. Their methodology emphasizes technical precision, ensuring that websites are structured for visibility while protecting clients from inflated advertising performance and compliance issues. The agency leverages industry-standard tools and platforms, including Google Analytics 4, Google Search Console, Google Ads, and WordPress, to provide performance-oriented results.

📍Edificio Galería I, 201 Arterial Hostos Avenue Suite 2, PMB202
REEF DIGITAL LLC

REEF DIGITAL LLC

PPCSEOWeb Design+2

Reef Digital LLC is a digital marketing agency that specializes in search engine marketing and paid search advertising. The company focuses on developing a strong online presence for its clients through a combination of search engine optimization (SEO) and targeted paid search campaigns. Beyond standard marketing services, Reef Digital is involved in the development and investment of premium domain names and the acquisition and sale of online businesses. Their service offering includes comprehensive website development, covering the entire process from domain name registration to the creation of compelling content. They design and build a variety of website types, ranging from simple landing pages and brochure websites to complex content-heavy sites and niche-specific portals. A core component of their methodology is vertical marketing, where they create targeted content and build credibility within specific market niches. Their experience spans several industries, including auto insurance, health insurance, personal finance, medical, and travel. By utilizing these vertical strategies, they aim to improve website visibility, increase traffic quality, and enhance the overall prominence of specific web pages. Reef Digital works with businesses looking to publish content or sell products and services online, offering tools and strategic ideas to improve user experience and search performance. The agency is based in San Juan, Puerto Rico.

📍151 C. de San Francisco UNIT 5217
TELL ME MORE

TELL ME MORE

PPCSEO+5

TELL ME MORE (TMM) operates as a full-service marketing agency providing strategic consulting, operational support, and multi-channel execution. Their core service offering is built around brand positioning and strategy, utilizing a methodology that focuses on defining internal brand ethos to drive external communication. They provide fractional CMO services to help businesses develop internal capabilities while managing external marketing operations. The agency executes comprehensive digital marketing plans that include SEO, CRO, and data analytics to capture organic traffic and increase conversions. Their content marketing approach emphasizes long-form, researched material for both search engines and human readers. Furthermore, TMM manages social media marketing, including influencer engagement, and implements email marketing strategies focused on lead generation and conversion. The agency also specializes in podcast production as a content engine, partnership marketing for brand distribution, and paid advertising for targeted traffic. Their operational services include the development of marketing scorecards, visual quarterly plans, and team resource management. TMM focuses on creating structured, repeatable workflows and reporting systems to ensure accountability and measurable results for their clients.

📍604 C. Hoare
The Code Marketing

The Code Marketing

PPCSEO+9

The Code Marketing is a full-service marketing and advertising agency based in San Juan, Puerto Rico. The firm provides a wide range of services including brand strategy, visual identity development, communication strategy, and product development. Their digital offerings encompass paid search (PPC) and media buying, search engine optimization (SEO), email marketing, content strategy, and public relations. Additionally, the agency manages influencer marketing campaigns and messenger marketing initiatives. On the technical side, the team handles website development and e-commerce site construction. They also provide creative services such as graphic design, digital and print collateral, infographics, packaging design, illustrations, animation, and professional photography and videography production. The agency serves clients across diverse sectors, including healthcare, law, food and beverage, hospitality, entertainment, and tourism. The Code Marketing differentiates its approach by focusing on a 'unique code' methodology that blends data-driven tactics with creative brand storytelling. The firm is a recognized Meta Business Partner, ManyChat Agency Partner, and Shopify Partner, utilizing these alliances to execute digital solutions for businesses of varying sizes. As a 2024 SME 'Premios a la Excelencia en Mercadeo' finalist, the agency emphasizes measurable growth, customer loyalty building, and lead generation for its client base.

📍1387 Ave Paz Granela Suite 204
Transparent Digital Marketing

Transparent Digital Marketing

PPCSEOLocal SEO+3

Splinternet Marketing & SEO is a digital marketing agency focused on search engine optimization, paid search advertising, and WordPress web development. The agency provides specialized consulting for U.S. small businesses, including service-area businesses and multi-location operators, helping them navigate complex changes in digital search landscapes. Their core services include technical SEO, content strategy, and paid search management, with a specific focus on GA4 analytics, conversion tracking, attribution modeling, and Google Ads Smart Bidding optimization. They assist clients with Google Business Profile management, including troubleshooting suspensions and improving local search rankings. Beyond search, the agency provides technical WordPress development and WooCommerce optimization, ensuring sites are structured for rich results, structured data, and Core Web Vitals compliance. They emphasize an data-driven approach to SEM, focusing on reconciling Google Search Console data with paid performance metrics to avoid inflated ROAS and align with Google’s evolving AI Overview and consent mode standards. By staying current with updates like Consent Mode v2 and Google’s deprecated rich result types, they provide tactical support to businesses looking to maintain visibility in competitive organic and paid search environments.

📍988 Av. Luis Muñoz Rivera

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The Digital Marketing & PPC Agency Market in Puerto Rico

The digital marketing landscape in Puerto Rico features a concentrated ecosystem of 43 verified agencies distributed across active commercial sectors. Businesses operating on the island face a unique economic environment shaped by local consumer behavior, bilingual markets, and specific tax incentives like Act 60. To capture market share, brands increasingly rely on professional paid search management. Consequently, demand for specialized PPC and search engine marketing services has surged among local retail, healthcare, hospitality, and service-based enterprises. Agencies in the region handle bilingual campaigns targeting both Spanish-dominant local consumers and English-speaking tourists or mainland investors. Ad costs on search networks vary depending on industry competition, making strategic keyword targeting and conversion rate optimization essential for maximizing return on ad spend.

Top Cities for Digital Marketing Agencies

Agency distribution in Puerto Rico concentrates heavily in specific commercial hubs. Guaynabo leads the state by a wide margin, hosting 28 agencies within its municipal borders. As a primary corporate and financial center adjacent to the capital, Guaynabo attracts top-tier marketing firms, digital consultants, and creative shops. Caguas follows as the second major hub with 4 agencies, serving as an inland manufacturing and commercial crossroad. Meanwhile, San Juan, Ponce, Aguadilla, and Carolina each host 2 agencies. This geographic clustering allows businesses in the San Juan metro area and surrounding municipalities to easily partner with full-service firms offering comprehensive digital campaigns.

Top-rated agencies like Marohu Marketing, Infomedia, Nivaxel, El Gurú de Marketing, and Empire Media Factory operate out of these primary zones, offering robust capabilities ranging from traditional branding to advanced search marketing. Companies such as WebSoft of Puerto Rico and Sites GP deliver targeted web development alongside paid search campaigns, ensuring that traffic driven through paid channels lands on high-converting pages. This dense network of providers means local brands do not need to look to mainland US agencies for enterprise-level digital strategies.

Google Ads & PPC Automation Trends in Puerto Rico

Modern digital marketing requires sophisticated campaign management, pushing agencies in Puerto Rico to adopt advanced technological solutions. To handle scaling client rosters and complex multi-channel campaigns, leading local firms utilize Google Ads automation and PPC automation software. These tools streamline bid adjustments, budget pacing, and dynamic ad placement across the Google Search and Display networks. By integrating automated rules and machine learning bidding strategies, local agencies reduce manual overhead and focus heavily on high-level strategy, creative messaging, and conversion rate optimization.

However, automation does not replace human oversight in the Puerto Rican market. Successful campaigns require nuanced cultural understanding, precise bilingual copywriting, and localized keyword adjustments that generic algorithmic tools might mismanage. Agencies that successfully combine Google Ads automation with local market expertise deliver superior cost-per-acquisition metrics for their clients. This balance ensures that ad spend targets the right demographics across the island without burning through restricted marketing budgets.

Sourcing a PPC / Google Ads Agency in PR

Selecting the right digital partner requires a structured vetting process to separate true performance marketers from generic service providers. Businesses searching for a qualified partner should evaluate several critical criteria before signing a retainer agreement.

  • Certifications: Verify that the agency holds official Google Partner or Premier Partner status, ensuring their team maintains up-to-date platform credentials.
  • Case Studies: Request verifiable examples of past performance, specifically looking at cost-per-acquisition drops and revenue growth for local Puerto Rican businesses.
  • Reporting Transparency: Ensure the agency provides real-time dashboards rather than vanity metrics, showing exact ad spend, conversions, and attributable revenue.
  • Scope of Services: Confirm whether the firm handles end-to-end execution, including landing page design, conversion tracking setup, and ad copywriting.

Frequently Asked Questions

Q: What is the typical pricing structure for PPC agencies in Puerto Rico?
A: Most agencies in Puerto Rico charge either a flat monthly retainer for account management or a percentage of total ad spend, typically ranging from 15% to 20%. Smaller local businesses often invest anywhere from $1,000 to $5,000 monthly in management fees, excluding the actual media budget paid directly to search engines.
Q: How does Google Ads automation impact agency management fees in PR?
A: While Google Ads automation reduces the time spent on repetitive manual bidding tasks, agencies still charge for strategic oversight, custom script setup, creative asset production, and performance analysis. Automation allows agencies to manage client budgets more efficiently without necessarily reducing their flat management fees.
Q: Should a Puerto Rican business hire a local agency or a mainland US firm?
A: Hiring a local agency in hubs like Guaynabo or San Juan provides distinct advantages. Local firms understand the cultural nuances, bilingual market dynamics, consumer purchasing habits, and regional economic factors of Puerto Rico much better than mainland agencies unfamiliar with the local landscape.
Q: How long does it take to see a positive ROI from PPC campaigns in Puerto Rico?
A: Paid search campaigns can generate immediate website traffic upon launch, but achieving a stable, optimized ROI generally requires a ramp-up period of 60 to 90 days. This timeframe allows the campaign data to accumulate and lets automated bidding algorithms stabilize conversion rates.
Q: Is it better to manage Google Ads in-house or outsource to a Puerto Rico agency?
A: Outsourcing to a specialized agency is typically more cost-effective for growing businesses in Puerto Rico than hiring a full-time, in-house media buyer. Agencies bring cross-industry experience, specialized software, and pre-existing relationships with tech platforms that single in-house employees rarely match.