Spear Marketing Group

Spear Marketing Group

📍 175 Parfitt Way SW
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Spear Marketing Group is a full-service B2B marketing agency based in Huntington Beach, California, with over 16 years of experience in the industry. The agency focuses on generating, nurturing, and converting demand into revenue through an integrated model that combines strategic planning, creative execution, and marketing operations. Their service offerings include comprehensive demand generation programs that connect messaging across the entire funnel. They specialize in account-based marketing (ABM) to target high-value accounts, alongside paid media services that span search, social, programmatic, and display advertising to capture intent and accelerate pipeline growth. Furthermore, Spear provides extensive support for marketing operations, offering hands-on technical execution for platforms including HubSpot, Marketo, Pardot, and Salesforce. Their creative and content services involve the development of strategic assets, copywriting, and graphic design intended to guide buyers through long sales cycles. The agency also provides web design and development services as part of their integrated approach. Spear operates with a team of strategic, technical, and creative marketers who bring a mix of agency-side and client-side experience to their partnerships. Their methodology centers on fixing the disconnect often found between strategy, creative, and tactical execution by operating as a unified team. By utilizing deep marketing technology expertise and rigorous web analytics, the agency aims to turn marketing efforts into measurable growth drivers for their B2B clients. The firm is led by CEO Matt Randolph and President Howard Sewell, and they maintain a physical office presence in Huntington Beach, serving a client base that requires specialized B2B growth and lead generation services.

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