Google product category

Scarves & Shawls

Category ID177
Full path for the feedApparel & Accessories > Clothing Accessories > Scarves & Shawls

All deeper subcategories

  • Scarves543673
  • Shawls543674

Product examples in this category (US market)

Real products found in Google Shopping, shown as examples.

  • Echo Travel Stickers Silk Square Scarf
    Echo Travel Stickers Silk Square Scarf
  • Cashmere Scarf
    Cashmere Scarf
  • The Met Louis C Tiffany Peonies Silk Scarf
    The Met Louis C Tiffany Peonies Silk Scarf
  • Nordstrom Metallic Lightweight Wrap
    Nordstrom Metallic Lightweight Wrap
  • Van Gogh Irises Neckerchief
    Van Gogh Irises Neckerchief
  • Zestt Organics The Dreamsoft Organic Cotton Travel Scarf
    Zestt Organics The Dreamsoft Organic Cotton Travel Scarf
  • Klimt Scarf
    Klimt Scarf
  • SILKSILKY Pure Silk Solid Color Square Scarf
    SILKSILKY Pure Silk Solid Color Square Scarf
  • Burberry Vintage Camel Check Cashmere Scarf
    Burberry Vintage Camel Check Cashmere Scarf
  • Matisse Les Velours Silk Scarf
    Matisse Les Velours Silk Scarf
  • Best British Flowering Vines Embroidered Oblong Scarf
    Best British Flowering Vines Embroidered Oblong Scarf
  • Nordstrom Tissue Weight Wool & Cashmere Scarf
    Nordstrom Tissue Weight Wool & Cashmere Scarf
  • Egyptian Swirled Glass Unisex Oblong Jacquard Scarf
    Egyptian Swirled Glass Unisex Oblong Jacquard Scarf
  • Louis C. Tiffany Peacock Feather Shawl
    Louis C. Tiffany Peacock Feather Shawl
  • Wide Wool and Silk Scarf
    Wide Wool and Silk Scarf

Scarves & Shawls Category Overview

The Scarves & Shawls category, identified by ID 177, resides within the Apparel & Accessories branch of the Google product taxonomy. This specific classification is essential for merchants selling neckwear and draped apparel items designed for warmth, fashion, or accessorizing outfits.

What Belongs in This Category

This category is designated for wearable items intended for the neck, shoulders, or general body draping. Examples identified in the US market include:

  • Silk square scarves and neckerchiefs
  • Cashmere, wool, or cotton blend wraps
  • Oblong jacquard scarves
  • Embroidered or metallic lightweight shawls

What Does Not Belong

Do not place items here that belong to neighboring categories under Clothing Accessories. For instance, neckties, bow ties, or cravats must be mapped to Neckties. Similarly, balaclavas and neck gaiters are classified separately, as are headwear items like hats, bandanas, or hair accessories. Products meant for general body protection like gloves, arm warmers, or wristbands belong in their respective dedicated categories.

Subcategory Usage

While this category contains sub-classifications for Scarves and Shawls, you should always aim for the most specific level available in your product data to ensure the highest search relevance.

Feed Implementation Details

Use the numeric ID 177 or the full path: Apparel & Accessories > Clothing Accessories > Scarves & Shawls. Because this is an apparel item, remember that Google requires specific attributes such as color, size, gender, and age_group to optimize performance in your feed.

Frequently asked questions

Is it mandatory to use the google_product_category attribute?
It is optional, but providing the specific ID 177 is highly recommended because it prevents Google from misclassifying your products and ensures that correct category-specific attributes are requested.
Should I use product_type instead of the Google category?
No. product_type is a free-form field for your internal store structure, whereas google_product_category is a standardized requirement that helps Google match your items to user search intent.
How do I choose between the ID and the full path?
Both are acceptable in your feed. The numeric ID 177 is preferred by many feed managers because it is language-independent and less prone to formatting errors during updates.

This category in other languages

ru
Предметы одежды и принадлежности > Принадлежности для одежды > Шарфы и шали
uk
Одяг та аксесуари > Приладдя для одягу > Шарфи та шалі