Is it mandatory to provide the google_product_category?

It is optional, but providing it manually is recommended because Google's automated classification can be inaccurate or overly broad, which may negatively impact your ad performance.

Can I use product_type instead of google_product_category?

No, product_type is a separate, free-form field for your internal organization, whereas google_product_category is a standardized taxonomy required by Google to understand your products.

Should I use the ID or the full path?

You can use either the numeric ID 5390 or the full path string. The ID is often preferred because it is language-independent and less prone to formatting errors.

Google product category

Traditional Clothing Accessories

Category ID5390

Full path for the feedApparel & Accessories > Clothing Accessories > Traditional Clothing Accessories

All deeper subcategories

Kimono Underclothes5688
Obi Accessories5686
Obis5687
Tabi Socks5685

Product examples in this category (US market)

Real products found in Google Shopping, shown as examples.

Traditional Kebaya Chain Brooch
Beautiful Mattal Traditional Hair Accessory
Kebaya Accessories Traditional Long Brooch
Traditional Indian Hair Accessory
Takshi Hair Accessory
Kebaya Accessories Long Brooches

Traditional Clothing Accessories Overview

The Traditional Clothing Accessories category, identified by ID 5390, is reserved for specialized items that complement cultural or heritage-based attire. This category serves as a specific classification within the Apparel & Accessories branch of the Google product taxonomy.

What Belongs in This Category

This category is designed for items that hold significant cultural or traditional value rather than standard fashion accessories. Based on examples found in the US market, this includes items such as traditional long brooches, cultural hair accessories, and ornamental jewelry pieces specifically designed to be worn with heritage clothing. These products are usually unique to specific global cultures or traditional ceremonies.

What Belongs Elsewhere

Many accessories that appear traditional might actually belong to more specific neighbouring categories. For instance, generic hair accessories belong in Hair Accessories, while standard ties or belts go into Neckties or Belts. Bridal accessories, even if traditional, should be placed in Bridal Accessories. Ensure you do not confuse items like scarves, shawls, or arm warmers with this category, as those have their own distinct groupings like Scarves & Shawls or Arm Warmers & Sleeves.

When to Use Subcategories

Always choose a subcategory if your product fits into Tabi Socks, Obi Accessories, Obis, or Kimono Underclothes to ensure maximum relevancy for Google algorithms.

Implementation in Your Feed

Use either 5390 or Apparel & Accessories > Clothing Accessories > Traditional Clothing Accessories. Remember that as an apparel item, you should also include mandatory attributes like color, size, gender, and age_group to improve performance.

Frequently asked questions

Is it mandatory to provide the google_product_category?: It is optional, but providing it manually is recommended because Google's automated classification can be inaccurate or overly broad, which may negatively impact your ad performance.
Can I use product_type instead of google_product_category?: No, product_type is a separate, free-form field for your internal organization, whereas google_product_category is a standardized taxonomy required by Google to understand your products.
Should I use the ID or the full path?: You can use either the numeric ID 5390 or the full path string. The ID is often preferred because it is language-independent and less prone to formatting errors.

This category in other languages

ru: Предметы одежды и принадлежности > Принадлежности для одежды > Принадлежности для традиционной одежды
uk: Одяг та аксесуари > Приладдя для одягу > Приладдя для традиційного одягу