Google product category

Brooches & Lapel Pins

Category ID197
Full path for the feedApparel & Accessories > Jewelry > Brooches & Lapel Pins

Product examples in this category (US market)

Real products found in Google Shopping, shown as examples.

  • Fable England x Peter Rabbit Pumpkin Brooch
    Fable England x Peter Rabbit Pumpkin Brooch
  • Ettika Cherry Brooch
    Ettika Cherry Brooch
  • Fable England Resting Fawn Enamel Brooch
    Fable England Resting Fawn Enamel Brooch
  • A New Day Calla Lilly Flower & Pearl Brooch Pin
    A New Day Calla Lilly Flower & Pearl Brooch Pin
  • Versace Circe Brooch
    Versace Circe Brooch
  • Saulė Label Calista Brooch
    Saulė Label Calista Brooch
  • Black velvet heart brooch Evil eye brooch Embroidered brooch
    Black velvet heart brooch Evil eye brooch Embroidered brooch
  • Kenneth Jay Lane Vintage KJL Rhinestone Bee Brooch
    Kenneth Jay Lane Vintage KJL Rhinestone Bee Brooch
  • Universal Thread Mixed Rustic Charm Safety Pin Brooch
    Universal Thread Mixed Rustic Charm Safety Pin Brooch
  • Helena Simon Dahlia Floral Brooch
    Helena Simon Dahlia Floral Brooch
  • Swarovski Matrix Brooch Pear Cut
    Swarovski Matrix Brooch Pear Cut
  • Bill Skinner Studio Crab Brooch
    Bill Skinner Studio Crab Brooch
  • Crumpled Silver Brooch Abstract Brutalist Wave Pin
    Crumpled Silver Brooch Abstract Brutalist Wave Pin
  • Etro Paisley Brooch With Crystals
    Etro Paisley Brooch With Crystals
  • Fable England Blue Butterfly Enamel Brooch
    Fable England Blue Butterfly Enamel Brooch

Understanding Brooches & Lapel Pins (ID 197)

The category Brooches & Lapel Pins, identified by the numeric ID 197, falls under the path Apparel & Accessories > Jewelry > Brooches & Lapel Pins. It is a level-three category designed for ornamental jewelry pieces intended to be fastened to garments.

What belongs in this category

This category is intended for decorative pins and fasteners used as fashion accessories. Examples from the US market include items such as enamel animal pins, floral-themed brooches adorned with crystals or pearls, abstract artistic metal pins, embroidered fabric badges, and ornate safety pin style accessories. These items function primarily as aesthetic enhancements for apparel rather than structural fasteners.

What does not belong here

Do not place items that fit into other jewelry classifications within this category. Items such as anklets, body jewelry, bracelets, charms, pendants, earrings, necklaces, rings, watches, watch accessories, and jewelry sets should be mapped to their own specific neighbouring categories within the jewelry taxonomy. If an item functions primarily as a piece of functional hardware rather than a decorative fashion accessory, it should likely be excluded from the apparel jewelry hierarchy entirely.

Categorization requirements

There are no further subcategories available for this classification, so 197 is the most specific designation. To add this to your feed, you may use the ID 197 or the full path: Apparel & Accessories > Jewelry > Brooches & Lapel Pins. Since this is an apparel-related category, ensure your feed includes relevant attributes such as gender and age_group to help Google process your items correctly.

Frequently asked questions

Is it mandatory to use the google_product_category attribute?
It is optional, but providing it manually is recommended. If you omit it, Google will assign a category automatically, which may be less accurate than your own choice.
Should I use product_type instead of google_product_category?
No. product_type is a free-form field for your internal organization and does not replace the standardized Google taxonomy required for the google_product_category attribute.
Does this category limit who sees my advertisements?
No, the category selection does not restrict visibility. It is primarily used by Google to determine which product attributes are expected and to apply relevant shopping policies.

This category in other languages

ru
Предметы одежды и принадлежности > Ювелирные украшения > Броши и значки
uk
Одяг та аксесуари > Ювелірні прикраси > Брошки та значки