Magic & Novelties (ID 35)
The Magic & Novelties category, identified by the numeric ID 35, is the designated classification for items centered on illusions, magic tricks, and performance props. It resides within the Arts & Entertainment > Hobbies & Creative Arts hierarchy.
This category is intended for products designed to entertain or perform illusions. Based on examples from the US market, this includes professional-grade magic sets, instructional magic DVDs or digital courses, specialized card trick decks, and prop-based illusions like pen-through-bill gadgets or shell games. Comprehensive magic kits for children or hobbyists, such as those featuring instructional manuals and performance apparatus, also fall under this classification.
Products that do not belong here include items focused on traditional artistic mediums or hobbyist crafts, which should be placed under Arts & Crafts. If you are selling items related to musical performance, choose Musical Instruments or Musical Instrument & Orchestra Accessories. Items related to home brewing, model building, juggling equipment, or general collectibles should be categorized under their respective paths: Homebrewing & Winemaking Supplies, Model Making, Juggling, or Collectibles. Ensure your product does not overlap with these specific neighbouring categories.
As there are no subcategories for this path, you should always map relevant magic products directly to this level. To categorize your items, use either the numeric ID 35 or the full path string: Arts & Entertainment > Hobbies & Creative Arts > Magic & Novelties. While the attribute is optional, providing it manually prevents Google from misclassifying your products and ensures your ads appear correctly based on accurate feed data.