Understanding Powdered Beverage Mixes
The category Powdered Beverage Mixes (ID: 6848) is designed for concentrated, dry-based ingredients intended for dilution in water or other liquids. It falls under the path Food, Beverages & Tobacco > Beverages > Powdered Beverage Mixes within the Google Product Taxonomy.
What Belongs in This Category
This category is specifically for non-liquid, shelf-stable concentrates. Examples from the US market include:
- Individual drink mix sticks designed for portable water flavoring.
- Sugar-free or sweetened electrolyte and hydration drink powders.
- Unsweetened fruit-flavored packets and drink mix canisters.
- Plant-based protein powders formulated specifically for beverage use.
- Zero-sugar fruit-flavored drink mix sachets.
What Does Not Belong
Do not include pre-mixed bottled beverages, as these belong in categories like Soda, Juice, or Water. Products like roasted grounds or whole beans should be categorized under Coffee, and loose-leaf or bagged tea belongs in Tea & Infusions. If your item is a liquid concentrate sold in a bottle rather than a dry powder, it may be better suited for Fruit Flavored Drinks.
How to Use This in Your Feed
You can define this attribute in your feed using either the numeric ID 6848 or the full string Food, Beverages & Tobacco > Beverages > Powdered Beverage Mixes. Using the ID is recommended to avoid formatting errors. Providing this information manually ensures Google applies the correct policies, as automated categorization can sometimes incorrectly classify drink mixes into overly broad groups.