About Meat, Seafood & Eggs
The Meat, Seafood & Eggs category, identified by ID 432, falls under the path Food, Beverages & Tobacco > Food Items > Meat, Seafood & Eggs. It is a level-three classification within the Google product taxonomy used to organize raw or processed protein products for Shopping ads.
What belongs in this category
This category is intended for primary protein items that are not prepared meals or vegetarian alternatives. Based on examples from the US market, this includes:
- Fresh or frozen cuts of beef, such as boneless ribeye and seasoned skirt steak.
- Various types of pork, including boneless loins and bone-in chops.
- Seafood varieties such as blue crabs, lobster tails, lump crab meat, and smoked or frozen fish fillets.
- Other specialty animal proteins, such as mutton snapper or even alligator legs.
What does not belong here
Do not use this category for processed items that fit better into other groups. For example, Tofu, Soy & Vegetarian Products should be used for plant-based meat substitutes. Items like pre-cooked dinners or fully prepared entrees belong in Prepared Foods. If the item is a seasoning blend for meat, use Seasonings & Spices. Dairy-based items or chicken eggs should be evaluated against Dairy Products if the subcategory for eggs is not applicable.
Choosing a subcategory
Always drill down into the specific Eggs, Meat, or Seafood subcategories when available, as they offer higher granularity than the parent category ID 432.
How to use in your feed
Include either 432 or Food, Beverages & Tobacco > Food Items > Meat, Seafood & Eggs in your google_product_category attribute. While this attribute is optional, providing it helps avoid incorrect auto-categorization by Google.