Understanding the Cigars Category
The Cigars category (ID: 3682) is located within the Food, Beverages & Tobacco hierarchy. It is specifically intended for premium rolled tobacco products intended for smoking, which should be mapped to this ID to ensure accurate classification in your feed.
What Belongs in This Category
This category is designated for various types of cigars that are distinct from other tobacco products. Based on examples from the US market, typical items include:
- Hand-rolled and machine-made premium cigars of various sizes like Toro, Presidente, or Prensado.
- Specialized tobacco blends such as those featuring Kentucky fire-cured leaves.
- Artisanal or limited edition cigar releases and café-style flavored tobacco rolls.
What Does Not Belong Here
Ensure your products do not overlap with neighboring tobacco categories. Exclude the following from this ID:
- Cigarettes: Standard pre-rolled tobacco sticks.
- Loose Tobacco: Bulk rolling or pipe tobacco.
- Chewing Tobacco: Products intended for oral consumption rather than smoking.
- Vaporizers & Electronic Cigarettes: All nicotine delivery systems and hardware.
- Smoking Pipes: The actual smoking implements, even if they are often purchased alongside cigars.
Using the Category in Your Feed
You may provide either the numeric ID 3682 or the full path: Food, Beverages & Tobacco > Tobacco Products > Cigars. Using the ID is recommended for stability. While optional, providing this category helps Google correctly identify your inventory, although it does not exempt you from compliance with local advertising policies regarding tobacco products.