Google product category

Grips

Category ID1185
Full path for the feedHardware > Tools > Grips

Product examples in this category (US market)

Real products found in Google Shopping, shown as examples.

  • Irwin Snap Ring Pliers Set
    Irwin Snap Ring Pliers Set
  • IRWIN Locking C-Clamps With Swivel Pads
    IRWIN Locking C-Clamps With Swivel Pads
  • Nonbranded Locking Pliers
    Nonbranded Locking Pliers
  • Irwin Groovelock Plier
    Irwin Groovelock Plier
  • Steel Grip Straight Jaw Locking Pliers
    Steel Grip Straight Jaw Locking Pliers
  • Irwin Vise Grip Straight Jaw Locking Pliers
    Irwin Vise Grip Straight Jaw Locking Pliers
  • Irwin Curved Jaw Locking Pliers With Wire Cutter
    Irwin Curved Jaw Locking Pliers With Wire Cutter
  • Vise-Grip Locking Welding Clamp
    Vise-Grip Locking Welding Clamp
  • Irwin Vise-grip Original Locking Sheet Metal Tool
    Irwin Vise-grip Original Locking Sheet Metal Tool
  • Irwin The Original Locking Pliers Sets
    Irwin The Original Locking Pliers Sets
  • Irwin Long Nose Vise Grip Locking Pliers
    Irwin Long Nose Vise Grip Locking Pliers

Understanding the Grips Category

The Grips category, identified by ID 1185, is a specialized segment within the Google product taxonomy. It falls under the Hardware > Tools hierarchy and is specifically reserved for manual hand tools designed to provide secure holding or locking force.

This category is intended for tools that utilize gripping or locking mechanisms. Examples found in the US market include various types of locking pliers, including curved, straight, and long-nose designs. It also includes specialized locking clamps used for metalwork or welding. If your product is a mechanical hand tool meant to grip, hold, or lock an object firmly in place during a task, it belongs in this category.

Products that do not belong in this category include general purpose Pliers that lack locking mechanisms, which should be classified under Pliers instead. Similarly, items such as Tool Clamps & Vises, Hammers, Screwdrivers, and Wrenches each have their own dedicated categories. Do not place products here if they are power-operated or designed for cutting, sanding, or measurement, as these belong to their respective neighbouring categories like Drills, Saws, or Measuring Tools & Sensors.

There are no further subcategories for this level, so 1185 is the most specific destination for these items. To include this in your feed, use the numeric ID 1185 or the full path: Hardware > Tools > Grips. Remember that while this attribute is optional, providing it manually prevents Google from making potentially incorrect automated categorizations that could affect your ad exposure.

Frequently asked questions

Should I use the ID or the text path for the google_product_category attribute?
You can use either. The numeric ID 1185 is preferred because it is language-independent and less prone to formatting errors.
Can I use product_type instead of google_product_category?
No. The product_type attribute is for your internal classification, while google_product_category is mandatory for Google to map your items to their taxonomy.
What happens if I categorize my tools incorrectly?
Incorrect categorization can lead to your products appearing in irrelevant searches or failing to trigger the correct Google Ads policies and requirements for your inventory.

This category in other languages

ru
Оборудование и технические изделия > Инструменты > Зажимы
uk
Обладнання та технічні вироби > Інструменти > Затискачі