Google product category

Cardboard Cutouts

Category ID7380
Full path for the feedHome & Garden > Decor > Cardboard Cutouts

Product examples in this category (US market)

Real products found in Google Shopping, shown as examples.

  • Kayce Dutton Cardboard Cutout
    Kayce Dutton Cardboard Cutout
  • Spider-Man Cardboard Cutout
    Spider-Man Cardboard Cutout
  • Star Cutouts Howard Wolowitz Cardboard Cutout
    Star Cutouts Howard Wolowitz Cardboard Cutout
  • FRIENDS Cardboard Stand-Ups
    FRIENDS Cardboard Stand-Ups
  • Mini Desktop Standup
    Mini Desktop Standup
  • Advanced Graphics Harry Potter Dobby Cardboard Standup
    Advanced Graphics Harry Potter Dobby Cardboard Standup
  • Big Head Cutouts
    Big Head Cutouts
  • Bruce Lee Cardboard Standup
    Bruce Lee Cardboard Standup
  • Shrek The Movie King Cardboard Cutout
    Shrek The Movie King Cardboard Cutout
  • Advanced Graphics Neo from Matrix Cardboard Cutout
    Advanced Graphics Neo from Matrix Cardboard Cutout
  • Star Wars Darth Vader Cardboard Cutout Stand-Up
    Star Wars Darth Vader Cardboard Cutout Stand-Up
  • Advanced Graphics Conductor The Polar Express
    Advanced Graphics Conductor The Polar Express
  • Advanced Graphics Construction Barrels Cardboard Cutout Standup
    Advanced Graphics Construction Barrels Cardboard Cutout Standup
  • Beyonce Cardboard Cutout
    Beyonce Cardboard Cutout
  • Scary Male Clown Cardboard Cut Out
    Scary Male Clown Cardboard Cut Out

Understanding Category 7380: Cardboard Cutouts

The Cardboard Cutouts category, identified by Google Product Taxonomy ID 7380, falls under Home & Garden > Decor. This specific category is intended for rigid, stand-up display items made of cardboard used primarily for decorative purposes or novelty displays.

Products that belong in this category include life-size celebrity stand-ups, movie character cutouts, and tabletop versions of famous figures. Based on examples from the US market, this category includes items such as stand-up figures of actors, musicians, superhero characters, and themed movie icons like creatures or animated personas. These products are designed for entertainment or decorative events rather than functional household use.

Items that do not belong here should be placed in more appropriate neighbouring categories within Home & Garden. For instance, posters or printed wall art that are not rigid stand-ups should be categorized under Artwork. Decorative wooden signs or novelty items that are not cardboard stand-ups belong in Novelty Signs or Decorative Plaques. Figurines made of resin or other materials, rather than cardboard, should be classified under Figurines. If your product is a traditional hanging wall decoration or a functional item like a clock, it must be assigned to its respective specific category, such as Clocks or Wall Decor, to ensure proper classification.

There are no subcategories for this level, so you should use the category ID 7380 directly. In your feed, you can populate the google_product_category attribute with either the numeric ID 7380 or the full path string: Home & Garden > Decor > Cardboard Cutouts. Providing this attribute is optional, but it ensures Google correctly identifies your product type.

Frequently asked questions

Should I use the ID or the full path for the google_product_category?
You can use either the numeric ID (7380) or the full path string. The ID is generally preferred as it is language-independent and less prone to formatting errors.
Is it mandatory to provide the google_product_category attribute?
No, it is optional. However, if you omit it, Google will attempt to categorize your product automatically, which may result in incorrect or overly general classification.
Does this category affect my Google Ads performance?
The category helps Google understand what your product is to ensure relevant policy application. It does not limit who sees your ads, but it improves data quality for automated systems.

This category in other languages

ru
Дом и сад > Декоративные элементы > Картонные макеты
uk
Дім та сад > Декоративні елементи > Картонні макети