Google product category

Stun Guns & Tasers

Category ID727
Full path for the feedMature > Weapons > Stun Guns & Tasers

Product examples in this category (US market)

Real products found in Google Shopping, shown as examples.

  • Streetwise Rhinestun Mini Keychain Rechargeable LED Stun Gun
    Streetwise Rhinestun Mini Keychain Rechargeable LED Stun Gun
  • TASER Pulse 2
    TASER Pulse 2
  • Streetwise Smart Keychain Stun Gun
    Streetwise Smart Keychain Stun Gun
  • Guard Dog Security Keychain Stun Gun
    Guard Dog Security Keychain Stun Gun
  • Streetwise Mini Rechargeable LED Spiked Stun Gun Nightstick
    Streetwise Mini Rechargeable LED Spiked Stun Gun Nightstick
  • TASER Strikelight 2 Kit
    TASER Strikelight 2 Kit
  • Streetwise Smart Body Activated Stun Gun
    Streetwise Smart Body Activated Stun Gun
  • Tiny Protectors Stun Gun
    Tiny Protectors Stun Gun
  • TASER X1 Kit
    TASER X1 Kit
  • Streetwise FriPhone Pro-tector Stun Gun
    Streetwise FriPhone Pro-tector Stun Gun
  • Kami the Deer Stunner
    Kami the Deer Stunner
  • Guard Dog Security Titan Flashlight Stun Gun
    Guard Dog Security Titan Flashlight Stun Gun
  • TASER Bolt 2
    TASER Bolt 2
  • O-Mega Secret Agent Stun Gun
    O-Mega Secret Agent Stun Gun
  • Zap Hike n' Strike Stun Gun
    Zap Hike n' Strike Stun Gun

Stun Guns & Tasers Category Overview

The Stun Guns & Tasers category is identified by the numeric ID 727 within the Google product taxonomy. It is classified under the path Mature > Weapons > Stun Guns & Tasers and represents the most specific level available for these items.

This category is intended for self-defense devices that utilize electrical discharge to incapacitate potential threats. Based on examples from the US market, this includes compact keychain stun guns, rechargeable LED stun gun flashlights, and specialized conducted energy devices like the TASER Pulse, Bolt, or X1 models. Additionally, products designed as disguised stun guns, such as those resembling smartphones or specialized hiking sticks, belong in this classification.

Items that do not belong in this category include non-electrical self-defense tools such as Mace & Pepper Spray, brass knuckles, or throwing stars. Weapons involving blades or heavy impact items must be mapped to specific neighboring categories like Combat Knives, Clubs & Batons, or Swords. Products meant for general weapon maintenance, such as cleaning kits or holsters, should be placed in the Gun Care & Accessories category rather than here.

There are no subcategories available for this classification; use 727 or the full path for all items fitting this description.

In your feed, use the numeric ID 727 or the full path: Mature > Weapons > Stun Guns & Tasers. While optional, providing this category helps Google correctly identify your products, though it does not replace the free-form product_type attribute.

Frequently asked questions

Is it mandatory to use the google_product_category attribute?
No, this attribute is optional. Google will attempt to auto-assign a category if it is missing, but manual mapping ensures better accuracy for specialized weapons.
Does the google_product_category affect ad visibility?
No, this category does not limit who sees your ads. Its primary purpose is to help Google understand your product data and apply the correct policies.
Can I use the product_type attribute instead of the google_product_category?
No, product_type is a free-form field for your internal organization and does not replace the standardized Google product taxonomy requirements.

This category in other languages

ru
Товары для взрослых > Оружие > Электрошокеры и тазеры
uk
Товари для дорослих > Зброя > Електрошокери та тазери