Google product category

Operating Systems

Category ID321
Full path for the feedSoftware > Computer Software > Operating Systems

Product examples in this category (US market)

Real products found in Google Shopping, shown as examples.

  • Microsoft Windows 11 Home
    Microsoft Windows 11 Home
  • Microsoft Windows 11 Pro
    Microsoft Windows 11 Pro
  • Microsoft Windows 10 Home
    Microsoft Windows 10 Home
  • Microsoft Windows 10 Pro for Workstations
    Microsoft Windows 10 Pro for Workstations
  • Microsoft Windows 11 Home to Windows 11 Pro Upgrade License
    Microsoft Windows 11 Home to Windows 11 Pro Upgrade License
  • Microsoft Windows 10 Enterprise
    Microsoft Windows 10 Enterprise
  • Microsoft Windows 11 Pro for Workstations
    Microsoft Windows 11 Pro for Workstations
  • Microsoft Windows 11 Enterprise
    Microsoft Windows 11 Enterprise
  • Microsoft Windows Enterprise Upgrade
    Microsoft Windows Enterprise Upgrade

Operating Systems Category Overview

The Operating Systems category, identified by ID 321, is located within the Google Product Taxonomy under Software > Computer Software > Operating Systems. This is the most specific designation available for foundational system software in the product tree.

What Belongs in Category 321

This category is intended for primary computer platform software that manages hardware and software resources. Based on product examples from the US market, this includes:

  • Retail editions of Windows desktop operating systems for home and personal use.
  • Professional and workstation-grade versions of Windows.
  • Enterprise-level operating system licenses.
  • Official upgrade licenses for shifting between different editions of an operating system.

What Does Not Belong Here

Items that perform auxiliary functions or specialized tasks should be placed in their respective neighbouring categories. For instance, do not place these items in 321:

  • Security tools, which belong in Antivirus & Security Software.
  • Office productivity suites, which go in Office Application Software.
  • Tools for coding or software development, which belong in Compilers & Programming Tools.
  • System maintenance and optimization utilities, which belong in Computer Utilities & Maintenance Software.

Feed Implementation

To assign this category, use the numeric ID 321 or the full path: Software > Computer Software > Operating Systems. While the attribute is optional, providing the ID ensures Google applies the correct taxonomy, preventing potential classification errors that occur with automated assignments.

Frequently asked questions

Should I use the category name or the ID in my feed?
Google recommends using the numeric ID 321 because it is language-independent and less prone to formatting errors.
Does this category limit who can see my ads?
No, the google_product_category does not restrict ad visibility; it primarily helps Google understand your product to improve relevancy and policy application.
Is the product_type attribute the same as this category?
No, product_type is a free-form field for your internal organization, whereas google_product_category must strictly follow the official Google taxonomy.

This category in other languages

ru
Программное обеспечение > Программное обеспечение для компьютеров > Операционные системы
uk
Програмне забезпечення > Програмне забезпечення для комп'ютерів > Операційні системи