Bill Teubner gave a great presentation today (4/10/26) regarding how Ai marketing is completely changing marketing in ways that I had no idea about. He clearly knows the space and is a true professional.
THAT Agency
📍 700 S Rosemary Ave Ste 204-707THAT Agency is a full-service digital marketing company with primary locations in West Palm Beach, Florida, and Colorado Springs, Colorado. The agency functions as a comprehensive marketing partner for businesses, focusing on creating integrated marketing systems rather than isolated campaigns. Their core service offerings include search engine optimization (SEO) and AI optimization (GEO) to help brands gain visibility in AI-generated search results, alongside pay-per-click (PPC) advertising management designed to drive immediate, high-intent traffic. The firm provides extensive content marketing strategies that prioritize lead generation, as well as social media marketing to turn audience engagement into measurable business results. Beyond core digital channels, THAT Agency provides web design and development services aimed at conversion rate optimization. Supporting capabilities include local SEO for businesses looking to capture regional traffic, email marketing for customer retention, and video marketing services. They also provide traditional marketing support, including print material design and professional photography, to supplement their digital efforts. Their methodology centers on outcome-based marketing, where the team focuses on transparent reporting and measurable growth markers to identify what strategies are working, which are not, and what steps follow next. They prioritize data-driven decision-making and cross-channel alignment to ensure messaging consistency throughout the entire customer journey. While the agency serves a diverse range of clients, their service model is highly modular, allowing them to tailor strategies to unique business goals across various industries. By combining search expertise with creative production and technical web development, they offer an end-to-end service suite.
Customer Reviews(15)
Keep up the wonderfulness that You all produce daily.
Bill and his team are providing advice and professional support to improve my business website and optimize search outcomes. Highly recommended!
THAT Agency continues to provide valuable guidance on how to strengthen visibility across both traditional search engines and the rapidly expanding AI platforms. In a digital landscape that evolves quickly, it has become clear that brands need partners who understand how to optimize for every discovery channel, not just Google. Their leadership has helped clarify how different AI engines such as ChatGPT, Perplexity, Grok and others each rely on unique optimization elements to rank and surface content effectively. This insight has given us a clearer path forward and a stronger understanding of how AI-driven traffic will grow. With more than 21 years serving clients throughout Florida and Colorado, THAT Agency’s experience and forward-thinking approach are evident in the quality of their direction and industry expertise.
Bill and his team at THAT Agency are exceptional. They take a hands-on approach that actually moves the needle — and in the digital world, that’s saying a lot. What really stands out is how deeply they understand the nuances of my business. They pay attention to the details, they listen, and they tailor everything to what we actually need. Their support has made a real difference, and I’m genuinely grateful for their partnership.