⭐ 3.9 (7 reviews)

Change Media Group

📍 650 W Lake St Ste 300

+1517-258-1947 Visit Website

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Change Media Group is a creative persuasion agency specializing in large-scale advertising, political campaigning, and advocacy work. Founded in 2012, the firm provides end-to-end campaign services that integrate media strategy, message development, and audience targeting. Their core service offering revolves around crafting, testing, and delivering creative assets across TV, streaming, and digital platforms. The agency focuses on building complex campaigns, which involve message development, creative design, and strategic ad delivery to specific legislative or public audiences. Their approach is rooted in a proprietary process of testing creative to ensure maximum effectiveness before full-scale deployment. Change Media Group serves a wide range of clients, including political organizations, advocacy groups, and foundations, often managing high-stakes ballot measures and legislative campaigns. With a national reach, the agency has executed projects in nearly all 50 states for over 400 clients. Their geographic footprint includes offices in Grand Rapids, Chicago, and Washington, DC, allowing them to bridge midwestern roots with national political expertise. Beyond traditional ad delivery, they offer community-building strategy and design support for mission-driven organizations. The agency operates with a focus on delivering measurable outcomes, such as legislative impact and public opinion shifts, through a cycle of strategy, creative production, campaign planning, and iterative optimization.