kelley and kelley marketing
đ 308 W 8th StKelley & Kelley Marketing is a full-service marketing and business consulting firm that provides an integrated approach to advertising, media planning, and digital strategy. With a history spanning 40 years of combined professional experience, the agency serves a diverse range of industries including the retail, food, medical, and automotive sectors. The firmâs core service offering centers on comprehensive marketing and brand strategy, which encompasses the development of communications plans, market research, customer segmentation, and brand positioning. Their media department handles planning, negotiation, and buying across various channels, including print, broadcast radio and television, out-of-home advertising, and direct mail. Digital services are a major component of their operation, covering paid search (SEM), search engine optimization (SEO), email marketing, social media management, mobile strategy, and behavioral retargeting. Furthermore, the agency provides production services for television, radio, and 3D motion graphics alongside campaign concept development and showroom/lot merchandising. Kelley & Kelley distinguishes its operational model by focusing on short-term, performance-based agreements, often utilizing 30-day contracts to ensure accountability. Their methodology relies on rigorous tracking and data analysis, utilizing detailed spreadsheets to measure the return on investment for each specific element of a clientâs strategic plan. By combining strategic consulting with tactical execution, they aim to provide the resources of a large firm with the personalized attention of a small-scale operation. The agency manages end-to-end client needs, from the initial audit and competitive monitoring to final reporting and co-op compliance, ensuring that all advertising efforts align with the clientâs broader business objectives and market conditions.
