Vive Marketing | Marketing for Manufacturers
Vive Marketing is a full-service marketing agency established in 2007, specifically catering to manufacturers and service providers within the plastics and metals industries. The agency provides an integrated approach that connects technical content and branding with digital marketing performance to drive sales growth for clients. Their core service offerings include comprehensive marketing strategy, go-to-market planning, and messaging development, alongside technical content creation like long-form pillar pages, blogs, eBooks, and press releases. Vive Marketing manages branding and re-branding projects, including logo design and the creation of sales collateral. They also operate as a digital performance agency, executing pay-per-click (PPC) advertising, search engine optimization (SEO), social media advertising and management, email marketing, and programmatic display campaigns. Their creative and technical production services cover photography, videography, and website development and management. The agency additionally provides support for trade show management and integrates tools like chatbots and CRM systems into their clients' sales and marketing workflows. Vive Marketing differentiates itself through its deep focus on the manufacturing sector, having worked with over 125 companies in niches such as metal stamping, fabrication, injection molding, and thermoforming. By acting as an extension of the client's own team, they focus on aligning marketing deliverables with the specific technical nature of industrial manufacturing. Based in Milwaukee, Wisconsin, the agency utilizes a proprietary methodology called Zweck Analysis to guide their strategy and messaging for industrial clients.