33 PPC Agencies in Madison, Wisconsin

Top Rated Agencies in Madison

Mid-West Family Madison
💬 984.7

Mid-West Family Madison

PPCSEOWeb Design+3

Mid-West Family Madison operates as a marketing agency based in Southern Wisconsin, specializing in the integration of traditional radio broadcasting with comprehensive digital advertising solutions. The company manages a portfolio of eight local radio stations, including Magic 98, Q106, WJJO, The Zone, The Farm, JAMZ, La Movida, and Resistance, utilizing these platforms to facilitate community-focused promotional campaigns and brand awareness for local businesses. Their digital service offerings include search engine optimization (SEO) and conversion rate optimization (CRO) to improve online visibility and performance. The agency provides management for Google Ads campaigns and executes programmatic display advertising to target specific audiences. Furthermore, they offer web design and development services, which encompass website builds, hosting, and ongoing maintenance. Their digital toolkit also features IP targeting and targeted email marketing to reach precise demographics. The agency supports clients across various local industries, such as retail jewelry, professional moving services, and home trades like plumbing. Their strategic approach emphasizes the combination of radio-driven reach with digital precision to impact metrics such as lead generation, in-store traffic, and brand lift. Mid-West Family Madison provides clients with website audits that evaluate competitive keyword gaps, technical SEO performance, and user experience. Every marketing initiative is measured and reported to track effectiveness against defined business goals.

📍730 Rayovac Dr
Driven Marketing Solutions
💬 865

Driven Marketing Solutions

PPCLocal SEO+6

Driven Marketing Solutions provides a comprehensive suite of digital marketing, content creation, and lead generation services designed to increase visibility and customer engagement. Their service model focuses on creating high-quality visual content, including professional photography, drone imaging, and full-scale video production for ads and commercial applications. The agency also operates a specialized media center platform that supports live streaming for events, providing automatic archives, replay capabilities, and branded hub experiences for content distribution. Beyond media production, the agency offers full website design and development services, focusing on conversion-focused landing pages, structural technical fixes, and ongoing maintenance. Their digital advertising and growth services encompass paid ad management, audience targeting, and local SEO optimizations, including Google Business Profile management to improve search rankings and maps visibility. To support long-term lead management, they provide CRM tools that facilitate automated text and email messaging, lead follow-up workflows, and loyalty program management through tools like QR codes and promotional coupons. The agency serves a diverse range of clients, including small businesses and startups seeking a foundation for growth, event organizers needing multi-camera live streaming and promotional support, and corporate entities looking for measurable marketing results. Their approach emphasizes data-driven decision-making through role-based reporting and analytics. Driven Marketing Solutions focuses on scalable content production and technical digital health, helping brands maintain consistent messaging across social media and search channels while ensuring that web assets are optimized for speed, indexing, and overall performance.

📍112 Owen Rd Unit 6511
SK Marketing LLC
💬 594.9

SK Marketing LLC

PPCSEOLocal SEO+5

SK Marketing LLC is a full-service digital marketing agency based in Stoughton, Wisconsin, offering a wide array of services designed to increase lead generation and online visibility. The agency specializes in search engine optimization, providing clients with a dashboard and mobile application to track rankings, local visibility, and review management, with a specific focus on improving performance in Google Search and Google Maps. Their PPC management services emphasize 100% transparency, ensuring that clients have the opportunity to own their campaign data. Beyond advertising, SK Marketing provides comprehensive website design and development, specifically utilizing WordPress to create custom, SEO-friendly themes for their clients. The agency also offers social media marketing services aimed at building long-term brand reputation, as well as content writing produced by experienced US-based writers. Additional service offerings include video production, graphic design, and a-la-carte add-ons that allow businesses to customize their marketing campaigns according to specific needs. SK Marketing frames its services as a cost-effective alternative to hiring an in-house employee, positioning itself as a team of experts covering web development, advertising, and marketing strategy. The agency explicitly targets businesses looking for localized or custom online marketing plans to drive growth. With over 20 years of experience, the firm demonstrates a particular focus on the Wisconsin market, though their services are structured for both straightforward and complex marketing requirements. They prioritize ethical processes, noting that they do not hold client accounts hostage upon the conclusion of a contract.

📍1919 Skyline Dr
Run PPC campaigns like a PRO
Quantum automates keyword research, ad creation, and campaign launch for agencies and freelancers.
Try Quantum Free
Flamingo Theory Marketing
💬 274.9

Flamingo Theory Marketing

PPCSEO+5

Flamingo Theory Marketing is a full-service digital marketing agency based in Madison, Wisconsin, dedicated to helping local businesses enhance their online presence. The firm offers a wide range of services designed to increase brand visibility and generate measurable results. Their strategic offerings include the development of comprehensive business strategies to clarify company messaging, alongside professional website building services that focus on lead capture and aesthetic design. In the realm of paid media, the agency manages strategy, placement, and volume for online advertising campaigns, including Google Ads and Meta Ads. Their social media services encompass both management and marketing to leverage user engagement across various platforms. Additionally, they execute email marketing campaigns tailored to avoid stagnant results and provide search engine optimization services that include keyword research, one-time site tune-ups, and ongoing on-site and off-site SEO efforts. Beyond these core areas, Flamingo Theory Marketing supports clients with reputation management, conversion rate optimization, public relations, and influencer campaigns. The agency focuses on serving small businesses within the Madison area, specifically highlighting communities such as Middleton, Verona, Sun Prairie, Fitchburg, and Waunakee. Their methodology emphasizes a bold, creative approach to branding, taking inspiration from local history to ensure their clients stand out from competitors. The firm maintains a localized focus, positioning itself as a team built by locals for locals.

📍2711 Allen Blvd Ste 201
SEO Crunches
💬 275

SEO Crunches

PPCSEOLocal SEO+3

SEO Crunches is a marketing and online consultancy based in Madison, Wisconsin, that provides services to small and midsize enterprises. The agency focuses on improving search engine visibility, lead generation, and conversion rates through organic search engine optimization and paid advertising management. Their core service offerings include local search marketing, pay-per-click (PPC) advertising, search engine marketing, and digital marketing strategy. In addition to search-focused services, the agency assists clients with social media marketing initiatives and provides custom web design solutions tailored to business needs. Their approach centers on developing unique campaigns for each client, utilizing analytics tools to monitor business indices and visitor traffic, and conducting SEO audits to address technical website design issues that impact search performance. The agency emphasizes helping growing businesses and startups develop and retain client bases by maximizing their marketing budgets. While they provide direct services to business owners, they also engage in partner and affiliate work to offer solutions for broader distribution. They explicitly highlight expertise in navigating Google’s search algorithms and improving website traffic quality to increase the number of calls and revenue generated for their clients. Their methodology relies on professional, ethical SEO strategies and data-driven implementation to help businesses build, develop, and grow their online presence.

📍Serving Madison
KennedyC
💬 185

KennedyC

PPCSEO+7

KennedyC is a full-service advertising agency based in Madison, Wisconsin, that integrates media buying with in-house creative production. The agency manages a broad range of marketing functions, including traditional media buying across television, radio, print, and out-of-home platforms, alongside digital media buying. Their digital capabilities encompass paid search, social media advertising, programmatic display, and Over-the-Top (OTT) services. KennedyC provides comprehensive web development services, focusing on responsive design, accessibility, hosting, and server management, while also incorporating search engine optimization (SEO) and email marketing into their digital service suite. The agency’s creative department handles graphic design, photography, copywriting, print production, and video production for various media formats. Additionally, they provide social media management, which includes reputation monitoring and influencer marketing. A core component of their approach is data-informed decision-making; they utilize an internal data team to manage ad tracking, conversion rate optimization, custom reporting, and A/B testing. KennedyC emphasizes a media-agnostic strategy, tailoring plans to specific client business goals rather than applying one-size-fits-all solutions. With a history spanning 40 years in media buying, the agency manages social and paid search campaigns, produces over 132 video and audio spots annually, and oversees more than 150 websites per year. They serve clients in 150 different markets, leveraging an approach that prioritizes long-term partnerships and media research to maximize reach and impact.

📍9 Odana Ct
Asymmetric Marketing LLC
💬 124.7

Asymmetric Marketing LLC

PPCSEOWeb Design+2

Asymmetric Marketing LLC functions as a specialized marketing and systems consultancy dedicated to helping independent home and commercial service operators win local market share. Their approach is built on the premise that demand in local service industries is finite and driven by situational necessity—such as furnace failures or emergency restoration needs—rather than broad awareness campaigns. Consequently, they provide comprehensive marketing strategy and execution that prioritizes speed of response, lead conversion, and competitive intelligence to help clients outmaneuver competitors in local markets. Core services include strategic market analysis to identify weaknesses in competitor presence, the development of websites and branded content designed specifically for high conversion rates, and the active management of paid advertising and search engine optimization campaigns. By integrating their marketing tactics with industry-specific CRM and field-management tools like ServiceTitan and HubSpot, they ensure that lead generation directly translates into booked jobs for field crews. Their 'Compete' methodology involves firing search and ad campaigns alongside automated follow-up systems to ensure that service providers are the first to answer emergency calls. They also operate with a monthly optimization cycle, continuously tuning budget allocation based on real-time performance data and booking outcomes. Asymmetric serves businesses that send crews to job sites, with a specific focus on sectors such as HVAC/R, restoration, remediation, plumbing, roofing, painting, and renovation. They segment these industries into categories like emergency calls, regulated work, and high-ticket commercial bids, tailoring their marketing assets to suit the specific sales cycles and buyer behaviors associated with each. Beyond marketing services, they distinguish themselves by building their own proprietary software for the trades, such as the field-management app HazardOS, which facilitates scheduling, compliance, and estimates in offline environments. Their team positions themselves as a senior-level strategic partner, emphasizing direct involvement and avoiding the use of junior-level account management handoffs.

📍2921 Landmark Pl Ste 215
Lion Tree Group™
💬 124.7

Lion Tree Group™

PPCSEO+3

Lion Tree Group is a professional marketing and advertising agency based in Madison, Wisconsin. The firm provides a comprehensive suite of digital services designed to enhance brand visibility and performance across diverse industries. Their core offerings include custom website design and development, with expertise spanning e-commerce platforms, membership management systems, and interactive portfolio sites. In addition to technical web construction, they provide strategic digital marketing and advertising services aimed at maximizing return on investment while maintaining a controlled cost per lead. Their approach integrates search engine optimization (SEO) to improve organic visibility against competitors, as well as digital advertising campaigns. The agency also provides graphic design services, covering brand development and visual asset creation to build coherent, professional brand experiences. Lion Tree Group supports its clients with social media marketing, leveraging these platforms to reach target audiences effectively. Operating out of their Madison headquarters on Terrace Court, the firm serves a wide array of business sectors, focusing on research-based results to meet specific client needs. Their methodology prioritizes understanding the unique audience of each client to tailor marketing messages and design elements that maximize engagement and conversion. By combining aesthetic design with functional technology, the agency helps businesses improve their online presence and reach potential clients more effectively through structured, data-informed digital strategies.

📍10 Terrace Ct Ste 200
The Digital Ring
💬 105

The Digital Ring

PPCSEOWeb Design+4

The Digital Ring is a strategic digital marketing agency headquartered in Madison, Wisconsin, with additional office locations in Milwaukee, Minneapolis, and Chicago. The firm focuses on delivering data-driven marketing solutions designed to support business growth and improve the bottom line for their clients. Their service offerings include custom website development, comprehensive paid media planning, and search engine optimization. The agency also provides public relations and communication strategies, video production services, and branding creative, ensuring that visual and written content resonates with target audiences. A core component of their methodology involves a technical approach to marketing, specifically emphasizing conversion rate optimization and advanced audience targeting to maximize the ROI of advertising budgets. The team at The Digital Ring utilizes a data-centric framework to ground their decision-making process, ensuring that marketing campaigns are informed by real-time insights and factual performance metrics. This approach allows them to assist clients in various sectors—such as higher education, banking, and non-profit foundations—with their specific digital expansion goals. Beyond campaign execution, they offer specialized consulting services, including HubSpot consulting, to help businesses integrate their marketing efforts with broader organizational systems. The agency emphasizes a performance-driven creative process where design and copy are guided by research and analytics to maintain market resonance. By focusing on technical expertise and measurable results, The Digital Ring acts as a partner for businesses looking to scale their digital presence through integrated advertising and development strategies.

📍821 E Washington Ave #200
Madison Marketing Group
💬 94.6

Madison Marketing Group

PPCSEOWeb Design+3

Madison Marketing Group is a full-service digital marketing agency that focuses on B2B lead generation, web design, and inbound marketing strategy for complex industries. Their core service offering includes custom web design and development, designed to turn corporate websites into 24/7 sales hubs. The agency manages digital advertising campaigns across paid social and search channels, providing fully-managed paid traffic acquisition to accelerate lead generation pipelines. They specialize in inbound marketing methodologies, helping clients address prospect needs through targeted content and strategy. A significant portion of their practice is dedicated to HubSpot services; as a Certified HubSpot Solutions Partner since 2011, they assist companies with procurement, onboarding, deployment, and RevOps optimization to improve sales cycle management. The agency emphasizes a mid-sized operational model that favors consistent account teams and custom strategy development over the high-turnover account management often found in larger firms. Their approach centers on diagnosing client needs, prescribing data-driven strategies, and tracking performance results directly to the bottom line. Madison Marketing Group serves regional, national, and international brands, positioning themselves as an alternative to both massive agencies and solo consultants. They manage these services in-house, ensuring that expertise in content, design, and advertising is integrated within their core team. By aligning technology deployment with marketing goals, they aim to shorten sales cycles and improve the return on marketing investments for their clients.

📍2921 Landmark Pl Ste 215-317
Dewar LLC
💬 85

Dewar LLC

PPCSEOLocal SEO+4

DEWAR INC is a digital marketing agency headquartered in Madison, Wisconsin, providing comprehensive growth services to local and home-service businesses throughout the United States. Established in 2009, the agency specializes in lead generation through a combination of SEO, performance marketing, and AI-driven automation. Their core services include search engine optimization to capture local search traffic, Google Ads and Meta Ads management for direct return on investment, and the development of conversion-focused websites. Beyond traditional marketing, DEWAR INC emphasizes operational efficiency for its clients by implementing CRM integrations with platforms such as HubSpot, GoHighLevel, and Zoho, alongside deploying custom n8n workflow automations and LLM-based virtual assistants to handle lead follow-up, appointment scheduling, and reporting. The agency serves a diverse range of local contractors, including painters, cleaners, plumbers, HVAC technicians, electricians, movers, and dental practices. Their approach is structured around a four-step methodology involving an initial growth audit, the establishment of digital foundations, campaign launch, and ongoing monthly optimization and strategy reporting. DEWAR INC maintains a certified Google Partner status and reports managing over $8 million in advertising spend for more than 200 clients, with a focus on improving metrics such as cost-per-lead and overall return on ad spend. By integrating reputation management, such as facilitating 5-star Google reviews, with automated lead response systems, the agency aims to help local businesses scale their booked jobs and revenue. They emphasize a data-driven strategy that prioritizes booked appointments over vanity engagement metrics, utilizing real-time dashboards to provide monthly performance updates to their client base.

📍5104 Brookside Dr #307
Up Next Marketing Inc.
💬 74.1

Up Next Marketing Inc.

PPCSEO+3

Up Next Marketing Inc. is a full-service digital marketing agency that focuses on scaling businesses through a diverse range of data-driven strategies. Their service offerings include search engine optimization (SEO) to improve organic visibility and capture local search traffic, alongside comprehensive management of paid advertising campaigns across Google Ads and Facebook Ads to drive high-intent leads. Beyond performance marketing, the agency handles social media marketing, encompassing both platform setup and audience engagement, as well as the design and development of high-performance, conversion-optimized websites. The agency also provides reputation management services to monitor and enhance brand perception, and handles television advertising through commercial production and strategic media placement. A core component of their operational model is the proprietary NEMC platform, which serves as a CRM and marketing automation solution to help clients automate customer acquisition. They provide additional support through data-driven solutions such as ROI tracking, audience building, website visitor identification, and the procurement of B2B and B2C marketing data. Direct mail services are also listed as part of their comprehensive outreach suite. Up Next Marketing Inc. serves a wide spectrum of industries, with specific experience documented for landscaping, handyman services, construction, restaurant, and automotive businesses, as well as car dealerships, plumbing, HVAC, and real estate firms. While they work with various local service-based businesses, their methodology centers on building brand authority and revenue growth through measurable, data-backed actions. The company cites over 10 years of combined marketing experience and emphasizes a strategy-first approach that begins with free consultations and audits to assess individual business goals before deployment. They utilize a variety of internal tools, including a proprietary ROI calculator and marketing quiz, to qualify and convert leads for their clients. Their service model is designed to offer a centralized solution for businesses looking to consolidate digital advertising, website management, and customer relationship automation under a single partner.

📍2317 International Ln Ste 113
GOLDI MEDIA
💬 65

GOLDI MEDIA

PPCSEO+6

Goldi Media is a multidisciplinary marketing studio that focuses on design-led branding, digital experience, and growth strategies. Their core service offerings encompass a broad spectrum of digital disciplines, including website design and development with expertise in platforms such as Shopify, WordPress, Webflow, and Drupal. The agency specializes in responsive web design and website content refreshing to ensure modern digital interactions. Beyond technical development, Goldi Media provides creative services like UGC content direction, graphic design, and blog creation, alongside email marketing campaigns. Their media division manages social media marketing and paid social advertising, complemented by PPC marketing and search engine optimization to drive search visibility. Furthermore, they offer strategic partnership services, including influencer management, affiliate marketing strategy, and overall growth strategy. Their brand development capabilities include logo design, messaging, storytelling, and the creation of presentations and toolkits. Additionally, the agency provides spatial marketing services, which include retail design, build-outs, visual merchandising, retail displays, and special events planning. The agency operates with a focus on creating functional digital interactions that aim to accelerate transformation and propel brand connection.

📍Serving Madison
RDC Marketing Group
💬 65

RDC Marketing Group

PPCSEOLocal SEO+5

RDC Marketing Group is a full-service digital marketing agency that specializes in providing search engine optimization, website development, and online marketing services. Their core service offerings are built around a multi-faceted approach to digital growth, beginning with comprehensive search engine optimization. This includes in-depth keyword research and strategy to identify industry-relevant terms, alongside technical content optimization of website headers, meta tags, imagery, and internal linking structures. To further bolster organic search performance, they execute link-building campaigns focused on securing credible backlinks from community partners and relevant associations. Complementing their SEO work, RDC Marketing Group manages pay-per-click (PPC) advertising campaigns to drive immediate traffic and results. Their web development services encompass the design and building of websites tailored to client needs, emphasizing performance and growth. The agency also provides social media marketing services designed to engage new and existing customers across digital platforms. Furthermore, they offer specialized local SEO services, which focus on the optimization of local citations and Google Business Profile management to enhance visibility for regionally targeted businesses. RDC Marketing Group serves a diverse client base, with a specific focus on small and medium-sized businesses, non-profit organizations, professional associations, and e-commerce stores. While they maintain a presence in Madison, Wisconsin, their services are available to businesses looking for growth through structured digital planning. The agency differentiates itself through a long-term partnership model that prioritizes client success and personalized strategic execution. With over 20 years of experience, the company emphasizes cost-effectiveness and dedication to the specific marketing plans established for each client. They handle the full lifecycle of project implementation, from initial consultation and planning to the ongoing execution of SEO, SEM, and social media tasks.

📍841 Thomas Dr
T
💬 65

Tony Kim Digital

PPCSEOWeb Design+2

Tony Kim Digital is a performance marketing consultancy based in Madison, Wisconsin, focused on driving financial growth through data-driven digital strategies. Founded by a specialist with two decades of experience, the agency provides high-level guidance for CEOs and CMOs through core service areas including growth strategy consulting, digital marketing execution, and web development. The agency’s digital marketing services encompass Google Ads and Meta Ads management, SEO, email marketing, web analytics, and conversion rate optimization. For website services, the firm focuses on designing and developing WordPress sites specifically optimized for search performance and user experience. Tony Kim Digital serves a diverse array of clients ranging from healthcare, wellness, and medical groups to professional services, home improvement, e-commerce, and SaaS companies. The agency’s methodology emphasizes a one-on-one partnership model rather than standard service-based packages, aiming to help organizations scale lead generation, sales, and profit. Notable track records include increasing Google rankings for physical therapy chains, driving significant lead and sales growth for home improvement companies, and managing budget shifts for health insurance providers. The business operates as a boutique agency, prioritizing personalized expertise over generic deliverables.

📍465, Babcock Drive, Madison, Wisconsin, 53706, US
Egochi Madison SEO Agency
💬 55

Egochi Madison SEO Agency

PPCSEOLocal SEO+6

Egochi is a US-based digital marketing agency founded in 2014, offering a comprehensive suite of growth services including search engine optimization, pay-per-click advertising, web design, content marketing, and social media management. Their SEO services cover a wide spectrum of technical, local, ecommerce, enterprise, and franchise-focused optimization, with a modern emphasis on AI-driven search strategies such as Answer Engine Optimization, Generative Engine Optimization, and visibility strategies for ChatGPT and Perplexity. In addition to organic search, they manage paid advertising campaigns, including Google Ads and social media advertising, supported by conversion rate optimization and website redesign services that specialize in platforms like Shopify, WordPress, and WooCommerce. Egochi’s content services range from professional copywriting to long-form content marketing and video production. They provide services to a diverse array of industries, including law firms, healthcare, dental, cosmetic surgery, real estate, financial services, and B2B SaaS. The agency serves clients ranging from local businesses to enterprise-level teams across the United States, maintaining a physical presence in multiple locations including New York City, Miami, Milwaukee, Madison, Austin, and Los Angeles. Their proprietary methodology, the EGOCHI VERTEX™ Growth System, is used to engineer marketing reaches and extract intelligence for client campaigns. The agency highlights its experience with over $200 million in client revenue generated and maintains high ratings on platforms such as Google, Clutch, and UpCity. Their service approach emphasizes technical health, core web vitals, schema markup, and GA4 analytics to support their performance-based outcomes.

📍137 E Wilson St #102
Blend Travel Marketing
💬 45

Blend Travel Marketing

PPCWeb Design+2

Blend Travel Marketing is a full-service marketing agency dedicated to the tourism, activity, and attraction sectors. Their core services focus on aligning brand identity with measurable marketing performance to drive direct revenue for businesses. The agency provides comprehensive strategic consulting to analyze market positioning and audience engagement, alongside creative services that manage brand representation across customer touchpoints. They specialize in web development specifically engineered for the travel industry, focusing on conversion and booking functionality. Additionally, they manage multi-channel marketing campaigns, which include paid advertising and digital promotion strategies designed to nurture brand growth and acquisition. Their methodology emphasizes a data-driven approach, utilizing insights and performance measurement to optimize outcomes for clients such as tour operators, activity providers, and attraction venues. They actively produce industry-specific content, including tourism insights on platforms like TikTok, Meta, and third-party booking channels, to advise their clients on effective digital growth tactics. By positioning themselves as an extension of their clients' teams, they support leadership in fostering long-term profitability within the competitive tourism landscape.

📍821 E Washington Ave #200a
FACE Websites, LLC
💬 45

FACE Websites, LLC

PPCSEO+4

Face Websites, LLC is a digital marketing and web development firm established in 2009. Located in the Madison, Wisconsin area, the agency specializes in creating custom websites that integrate with a proprietary content management system (CMS) equipped with over 50 features. Their core service offering centers on responsive web design and development, building platforms that are mobile-friendly and search-engine optimized. Beyond site construction, the company provides comprehensive digital marketing services, including search engine optimization (SEO) strategies to increase site traffic, social media marketing, and management of Google Ads and PPC campaigns. They also offer email marketing and automation services, alongside analytics and performance tracking to measure conversion results. Their development capabilities extend to creating custom web applications, e-commerce solutions, and handling third-party API integrations. The agency serves a diverse range of clients, including small businesses, startups, and established enterprises, with specific industry experience noted in nonprofits, hospitality, and tour groups. Their operational approach focuses on providing long-term digital partnerships, offering ongoing support and maintenance for their custom web solutions. Face Websites differentiates its services by avoiding template-based systems, opting instead for custom, scalable, and manageable code foundations designed to meet specific client business goals.

📍1206 Tamarack Wy
designCraft Advertising
💬 35

designCraft Advertising

PPCSEO+3

designCraft Advertising is a full-service advertising agency based in Madison, Wisconsin, that caters primarily to small and mid-sized businesses, as well as nonprofit organizations. The firm emphasizes an ethical approach to advertising, guided by the philosophy that promotional materials should function as educational tools to assist consumers in making informed decisions. Their service offerings are comprehensive, covering the entire spectrum of brand development and digital marketing. They specialize in branding and graphic design, including the creation of corporate identities and visual assets. Their web services include the design and development of websites, which are often integrated with SEO strategies to improve visibility. Beyond digital, the agency provides marketing strategy and consulting, assisting clients in the development of long-term marketing plans that incorporate traditional and earned media alongside digital campaigns. Their social media services involve executing campaigns to build brand awareness and engage target audiences. The agency has demonstrated the ability to support projects that go beyond purely digital efforts, including coordinating media relations, attending strategic networking events, and providing on-the-ground support for community initiatives. The work produced by designCraft Advertising frequently spans across sectors, evidenced by their past projects with government entities like the Capital Area Regional Planning Commission, local businesses such as Benjamin Plumbing, and regional organizations like the Madison Central Business Improvement District. They maintain a physical office on South Park Street in Madison.

📍707 S Park St
Underpin Media
💬 33.7

Underpin Media

PPCSEOLocal SEO+6

Underpin Media is a digital marketing agency providing systems, structure, and strategic planning for small and medium-sized businesses. The agency provides digital marketing, website optimization, and search engine strategies including SEO (Search Engine Optimization), AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization). Their advertising services encompass Google Ads and Meta Ads management. Beyond traditional digital marketing, Underpin Media specializes in custom AI solutions, including the development of Custom GPTs and AI training for individuals and teams to assist with workflows, content creation, and internal processes. Their digital and social media advertising offerings focus on increasing online visibility, lead generation, and conversion through comprehensive strategy and execution. The agency also provides email marketing and content marketing services. In addition to online-focused services, the firm offers event promotion and planning, managing corporate conferences, product launches, and trade shows. This service includes copywriting, logistics, attendee engagement, and photography services. Website services include comprehensive redesign and optimization, focusing on on-page SEO and copywriting. The firm emphasizes an AI-ready approach to search, helping businesses ensure they appear in results from tools like ChatGPT, Google AI, Gemini, and Claude, as well as traditional voice search and local search platforms. Clients served include small business owners looking to organize their daily marketing operations and improve their overall digital presence.

📍Vilas Park Drive, Madison, Wisconsin, 53715, US
brandhowse
💬 25

brandhowse

PPCStrategy & Consulting+1

Brandhowse operates as a marketing group that specializes in supporting small businesses through a network of freelance professionals. The firm functions as an outsourced marketing department, focusing on the development of brand strategy and the execution of customized marketing plans. Core services include comprehensive brand strategy consulting, social media management, Facebook advertising campaigns, event promotion, and professional photoshoot coordination. Additionally, they provide creative design services such as menu design. Brandhowse positions itself as an anti-agency, utilizing a collaborative model where they assemble specific teams of freelance experts tailored to the unique goals, style, and industry requirements of each client. Their approach is centered on scalability, allowing businesses to start with smaller, manageable projects and expand their marketing efforts as the company grows. The service is designed for business owners who lack the time to manage ongoing promotional efforts but recognize the necessity of the investment. Brandhowse maintains specific expertise in the hospitality, restaurant, event planning, and consumer packaged goods industries. They prioritize clarity and brand consistency, assigning a key strategist to each client to ensure that marketing activities align with the client’s established brand identity and customer perception. While they operate as a flexible, remote-friendly group, their headquarters is located in the United States.

📍Serving Madison
Phase 3 Digital | Madison
💬 23

Phase 3 Digital | Madison

PPCSEO+7

Phase 3 Digital is a full-service advertising and marketing agency providing a comprehensive suite of digital solutions designed to drive growth. Their core services include paid search advertising, social media management, and search engine optimization (SEO) to increase brand visibility. They also specialize in web design and development, creative design, and video production to support brand identity. To reach specific audiences, the agency utilizes programmatic and display advertising, OTT (over-the-top) media, and geofencing. Their digital capabilities extend to influencer marketing and targeted email marketing, including email database management. Beyond standard consumer advertising, Phase 3 Digital provides strategic recruitment marketing plans to help businesses source qualified leads for hiring purposes. The agency serves a diverse array of industries, including healthcare, pharmaceutical, retail, consumer packaged goods (CPG), banking and financial services, hospitality, education, technology, and transportation. They operate through multiple regional locations across the United States, including offices in Alpena, Marquette, and Houghton/Iron River, Michigan; La Crosse, Wisconsin; Madison, Wisconsin; Platteville, Wisconsin; Joplin, Missouri; Spokane and Tri-Cities/Yakima, Washington; and Victoria, Texas. The agency’s methodology is rooted in the belief that digital marketing requires customized solutions rather than one-size-fits-all packages. They focus on data-driven targeting strategies, particularly in the face of shifting internet privacy regulations like the move away from third-party cookies. Their approach emphasizes the use of broader categorization and targeted advertising signals to maintain campaign effectiveness.

📍7025 Raymond Rd
Pop-Dot
💬 25

Pop-Dot

PPCSEO+6

Pop-Dot is a full-service marketing and advertising agency based in Madison, Wisconsin, focused on brand growth through a combination of strategic planning and creative execution. The agency operates using a proprietary process known as the Pop-Dot Marketing System (PDMS), which integrates marketing and human sciences to inform their strategic approach. Their service offering covers a wide range of disciplines, including comprehensive brand strategy, brand identity development, and traditional brand advertising. They provide digital performance marketing services, which include search engine marketing, social media management, email marketing, and digital display advertising. In addition to these digital efforts, the agency provides website design and development services, marketing planning, public relations support, and creative graphic and packaging design. Pop-Dot caters to a diverse client base, ranging from well-funded start-ups and companies looking to scale to established, larger brands. While they handle projects on local, national, and international scales, their headquarters are situated in Madison. Their methodology emphasizes long-term partnerships and close collaboration with clients, utilizing a team of directors and account leaders to drive projects forward. The agency focuses on achieving measurable business outcomes such as expanded market share, increased revenue, and improved profit margins rather than simple vanity metrics like likes or clicks.

📍2 S Carroll St Ste 200
Craft My Campaign
💬 15

Craft My Campaign

PPCSEOLocal SEO+3

Craft My Campaign is a founder-led digital marketing agency based in Madison, Wisconsin, specializing in driving measurable growth for small businesses. The agency provides a comprehensive suite of services, including search engine optimization (SEO) with a focus on technical, on-page, off-page, and content-based strategies. Their paid advertising services cover Google Ads, Microsoft Ads, Meta Advertising, and LinkedIn Ads, supported by landing page optimization and conversion rate testing. In addition to search and paid media, the firm offers social media marketing, email marketing including automated campaigns and A/B testing, and SMS/MMS marketing programs. The agency explicitly targets specific industries such as HVAC companies, dental practices, medical spas, physical therapy and chiropractic clinics, and law firms. Their methodology emphasizes results-driven tactics designed to increase call volumes, lead generation, and overall revenue through targeted digital campaigns. Led by founder Adam Miller, the agency utilizes a consultative approach where they guide clients toward a customized mix of services based on business goals and budget constraints. They place a strong focus on local business marketing and reputation management to ensure visibility and trust. The agency provides clear expectations regarding campaign timelines, noting that while paid ad results can appear within weeks, organic SEO strategies require longer-term commitment. Craft My Campaign operates out of Madison, WI, providing localized expertise alongside their digital service offerings.

📍County Road P, Town of Sullivan, Wisconsin, 53094, US

⭐ 4.8 average rating across 33 verified agencies in Madison

The most popular reviews:

F
Fargin tech3 days ago

Our website had several technical SEO issues that we were not aware of. Their team identified the problems, fixed the important ones, and gave us a clear plan for improving rankings. We are already seeing better performance.

Dewar LLC
D
Dina Opsahla week ago

I work with this digital marketing firm and couldn’t be happier with the results! From start to finish, their team is professional, knowledgeable, and always available to answer my questions. They developed a tailored strategy that perfectly fits my business needs and delivered measurable results beyond my expectations. My online presence has grown significantly, and I’ve seen a noticeable increase in leads and sales. Highly recommend this firm to anyone looking to take their digital marketing to the next level!

Flamingo Theory Marketing
J
Josh Wilken3 weeks ago

Leia and Catherine were running my marketing campaign and they did a great job of communicating the plan with me at every step. They were so easy to work with and got me great results on the campaign. I will definitely be using them again!

Mid-West Family Madison
F
Future Focus Construction Group LLC4 weeks ago

Charles and his team have been an incredible asset to my business. Their guidance, resources, and encouragement helped me get the word out in ways I couldn’t have done alone. They also played a huge role in revamping my website, making it more polished, effective, and true to my brand. I truly can’t thank them enough for their support and expertise. Highly recommend!

Driven Marketing Solutions
D
Dave Michelsena month ago

Within the framework of my vision, Tony created for me a new small business website that fit my needs perfectly. His collaborative and gentle disposition made the process seamless. He was a joy to work with!

Tony Kim Digital
P
Phil McClareya month ago

Katie worked with me to build a website from scratch. I needed a lot of guidance and Katie went above and beyond to assist with every aspect of the design, layout and content. Katie and I had a series of meetings to fine tune our message and this resulted in a website design that really highlights our company strengths and market niche. We were also working on a fairly tight timeline and Katie met every expectation. Phil McClarey, Owner Integrity Painting Services LLC

Underpin Media
C
Chris Sisinni3 months ago

Asymmetric was great to work with. I am not a computer person and they completely did my website and set my company up for success. Melissa and the whole team really made the whole process painless. We are a small business and have a lot going on all the time and they worked with us on our schedule and did a great job.

Asymmetric Marketing LLC
J
James Flinn4 months ago

We had a great experience with Lion Tree Group. We hired them for numerous reasons: 1) their work is exceptional (just look at their portfolio and you can see that they have an excellent eye for design aesthetics); 2) they are fairly and reasonably priced; 3) their owners and employees are good people that were great to work with. From the outset, Burt was professional and accessible and gave me confidence that they would deliver what we needed. Marlena also did a wonderful job in our initial design meeting helping us to define the scope of our project and stylistic elements that we preferred for the website. And Ryan was great during the actual construction of the website. It was clear to us that he was an experienced designer as he built the site efficiently all the while taking care to timely respond to our requested edits and changes throughout the process. Bottom line is this company is talented and reliable. I highly recommend them for anyone that wants a great website.

Lion Tree Group™
C
Chris Daun4 months ago

We have been very happy with the Kennedy team and their efforts for our Culligan locations- from help with our sites, reviews and implementing marketing plans and idea, etc. Katie, Sam and anyone we've dealt with on the team has been available and responsive when we need it and work WITH us to improve the parts of our businesses they have a hand in!

KennedyC
S
Swiftbox Portable Storage7 months ago

As the owner of Swiftbox Storage, I can’t say enough good things about working with Stephen at SK Marketing. From day one, Stephen has been incredibly engaged, proactive, and invested in our success. He takes the time to understand our business, our goals, and the challenges that come with running a small company.

SK Marketing LLC

Digital Marketing & PPC Agencies in Madison

Madison, Wisconsin hosts a localized market of 33 marketing agencies specializing in growth strategies, search optimization, and lead generation. When local enterprises want immediate web traffic and qualified leads, they turn to agencies providing professional Google Ads and PPC management. Competing in Wisconsin means managing rising costs-per-click across industries like home trades, healthcare, professional services, and retail. Regional search volume demands precise ad targeting to avoid wasted ad spend on unqualified regional clicks. Beyond paid search, these firms integrate search engine optimization, web design, social media marketing, and email automation to convert inbound visitors into paying customers. Local business owners must evaluate whether an agency builds campaigns around quick conversion cycles or long-term inbound growth. Choosing the right partner depends on understanding how well they optimize budgets against regional competition and seasonal shifts in consumer demand across Dane County.

Comparing the Top Agencies

Agency NameRatingSpecializationType
Mid-West Family Madison4.7PPC / Paid Search, SEO, Web Design & Development, Email Marketing, Programmatic / Display Ads, Marketing Strategy & ConsultingLocal office / storefront
Driven Marketing Solutions5Content Marketing, Video Production, Web Design & Development, Social Media Marketing, PPC / Paid Search, Local SEO / GBP, Email Marketing, Marketing Strategy & Consulting, Branding & CreativeLocal office / storefront
SK Marketing LLC4.9PPC / Paid Search, SEO, Social Media Marketing, Web Design & Development, Content Marketing, Branding & Creative, Video Production, Local SEO / GBPLocal office / storefront
SEO Crunches5SEO, PPC / Paid Search, Local SEO / GBP, Marketing Strategy & Consulting, Social Media Marketing, Web Design & DevelopmentService-area business (no storefront, works remotely across the area)
Flamingo Theory Marketing4.9Marketing Strategy & Consulting, Web Design & Development, PPC / Paid Search, Social Media Marketing, Email Marketing, SEO, Public Relations, Influencer MarketingLocal office / storefront
KennedyC5PPC / Paid Search, SEO, Social Media Marketing, Web Design & Development, Branding & Creative, Video Production, Programmatic / Display Ads, Email Marketing, Influencer Marketing, Marketing Strategy & ConsultingLocal office / storefront
Asymmetric Marketing LLC4.7Marketing Strategy & Consulting, PPC / Paid Search, SEO, Web Design & Development, Content MarketingLocal office / storefront
Lion Tree Group™4.7Web Design & Development, Marketing Strategy & Consulting, Social Media Marketing, Branding & Creative, SEO, PPC / Paid SearchLocal office / storefront
The Digital Ring5Marketing Strategy & Consulting, PPC / Paid Search, SEO, Web Design & Development, Branding & Creative, Video Production, Public RelationsLocal office / storefront
Madison Marketing Group4.6Marketing Strategy & Consulting, Web Design & Development, PPC / Paid Search, Content Marketing, SEO, Email MarketingLocal office / storefront

Agency Breakdown

Mid-West Family Madison operates as a marketing agency in Southern Wisconsin, integrating traditional radio broadcasting with digital advertising solutions. They manage eight local radio stations while providing search engine optimization, conversion rate optimization, and Google Ads campaign management. Their approach combines radio reach with digital precision to impact lead generation and in-store traffic for local retail and trade clients. Driven Marketing Solutions provides a comprehensive suite of digital marketing, content creation, and lead generation services designed to increase visibility and customer engagement. Their service model focuses on creating high-quality visual content, professional photography, and full-scale video production for commercial applications. The agency also offers full website design, local SEO optimizations, and CRM tools that facilitate automated text and email messaging. SK Marketing LLC is a full-service digital marketing agency based in Stoughton, Wisconsin, offering a wide array of services designed to increase lead generation and online visibility. The agency specializes in search engine optimization and transparent PPC management that gives clients full ownership of their campaign data. Beyond advertising, SK Marketing provides custom WordPress website development and social media marketing to build long-term brand reputation. SEO Crunches is a marketing and online consultancy based in Madison that provides services to small and midsize enterprises. The agency focuses on improving search engine visibility, lead generation, and conversion rates through organic search engine optimization and paid advertising management. Their core service offerings include local search marketing, pay-per-click advertising, search engine marketing, and digital marketing strategy. Flamingo Theory Marketing is a full-service digital marketing agency dedicated to helping local businesses enhance their online presence across Madison and surrounding communities. The firm offers comprehensive business strategy development, professional website building, and management of online advertising campaigns including Google Ads. Their social media and email marketing services ensure that brands maintain consistent customer engagement and high conversion rates. KennedyC is a full-service advertising agency that integrates traditional media buying with in-house creative production and digital capabilities. The agency manages paid search, social media advertising, programmatic display, and Over-the-Top services alongside responsive web development. Their internal data team utilizes advanced ad tracking, conversion rate optimization, and custom reporting to maximize reach and impact. Asymmetric Marketing LLC functions as a specialized marketing and systems consultancy dedicated to helping independent home and commercial service operators win local market share. They provide comprehensive marketing strategy and execution that prioritizes speed of response, lead conversion, and competitive intelligence for trade contractors. By integrating their marketing tactics with industry-specific CRM tools, they ensure that lead generation directly translates into booked jobs. Lion Tree Group provides a comprehensive suite of digital services designed to enhance brand visibility and performance across diverse industries. Their core offerings include custom website design, strategic digital marketing, and advertising services aimed at maximizing return on investment. The agency integrates search engine optimization and social media marketing to help businesses improve their online presence. The Digital Ring is a strategic digital marketing agency headquartered in Madison that focuses on delivering data-driven marketing solutions to support business growth. Their service offerings include custom website development, paid media planning, search engine optimization, and public relations strategies. The agency utilizes a data-centric framework to ground their decision-making process and maximize the ROI of advertising budgets. Madison Marketing Group focuses on B2B lead generation, web design, and inbound marketing strategy for complex industries. Their core service offerings include custom web design and fully-managed paid traffic acquisition across paid social and search channels. As a Certified HubSpot Solutions Partner, they assist companies with procurement, onboarding, deployment, and RevOps optimization.

How to Choose a Google Ads / PPC Agency in WI

  • Ask about Google Ads Certifications: Verify that the team managing your ad spend holds active individual and partner credentials directly from Google.
  • Inquire About Reporting Cadence: Demand transparent, real-time access to dashboards showing exact click-through rates, cost per acquisition, and lead quality.
  • Clarify Minimum Ad Spend Requirements: Understand whether the agency's retainer structure aligns with your monthly marketing budget, especially for small businesses.
  • Evaluate Campaign Ownership: Ensure your business retains full ownership of the Google Ads account, historical data, and conversion pixels if you ever part ways.
  • Compare In-House vs Agency Execution: Assess whether an external agency provides specialized strategic depth that your internal team cannot replicate cost-effectively.

Frequently Asked Questions

Q: What is the typical cost of hiring a PPC agency in Madison, Wisconsin?
A: Agency fees for PPC management in Madison typically range from a flat monthly retainer of $1,000 to $5,000, or a percentage of total ad spend usually between 10% and 20%. Smaller local businesses often start at the lower end, while multi-location enterprises invest more for advanced audience targeting and custom creative production.
Q: How long does it take for Google Ads campaigns to generate results in competitive local markets?
A: Google Ads can drive traffic and phone calls almost immediately after campaign launch and approval. However, achieving optimal return on ad spend typically requires a 60 to 90-day learning phase where algorithms and human managers refine keywords, negative lists, and bidding strategies based on local user behavior.
Q: Should a small business in Wisconsin handle PPC internally or hire an external agency?
A: Handling PPC internally can save retainer costs, but it often leads to wasted ad spend if staff lack advanced platform training. Agencies bring specialized expertise in conversion rate optimization, negative keyword filtering, and automated bidding algorithms, making them more cost-effective for growing businesses.
Q: What critical questions should I ask before hiring a Google Ads agency?
A: Always ask who will specifically manage your account, whether you will own the ad account outright, how they handle conversion tracking setup, and what their standard reporting frequency looks like. Transparent agencies will gladly share case studies and detail their past performance in regional markets.
Q: How are agency fees usually structured for digital marketing services in Madison?
A: Madison agencies generally structure their fees through tiered monthly retainers, project-based pricing for website builds, or performance-based models. Many providers combine search engine optimization and PPC management into a single bundled monthly fee to cover ongoing technical adjustments and ad monitoring.