Underpin Media is a digital marketing agency providing systems, structure, and strategic planning for small and medium-sized businesses. The agency provides digital marketing, website optimization, and search engine strategies including SEO (Search Engine Optimization), AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization). Their advertising services encompass Google Ads and Meta Ads management. Beyond traditional digital marketing, Underpin Media specializes in custom AI solutions, including the development of Custom GPTs and AI training for individuals and teams to assist with workflows, content creation, and internal processes. Their digital and social media advertising offerings focus on increasing online visibility, lead generation, and conversion through comprehensive strategy and execution. The agency also provides email marketing and content marketing services. In addition to online-focused services, the firm offers event promotion and planning, managing corporate conferences, product launches, and trade shows. This service includes copywriting, logistics, attendee engagement, and photography services. Website services include comprehensive redesign and optimization, focusing on on-page SEO and copywriting. The firm emphasizes an AI-ready approach to search, helping businesses ensure they appear in results from tools like ChatGPT, Google AI, Gemini, and Claude, as well as traditional voice search and local search platforms. Clients served include small business owners looking to organize their daily marketing operations and improve their overall digital presence.
Katie worked with me to build a website from scratch. I needed a lot of guidance and Katie went above and beyond to assist with every aspect of the design, layout and content. Katie and I had a series of meetings to fine tune our message and this resulted in a website design that really highlights our company strengths and market niche. We were also working on a fairly tight timeline and Katie met every expectation. Phil McClarey, Owner Integrity Painting Services LLC
Katie was an amazing marketing advisor, highly recommended. I opened my business with little understanding of the complexities of digital marketing in today’s social media world. Katie patiently answered my questions and took care of my advertising strategy. Katie is passionate about her work and customers. Plus she is energetic and fun to work with!
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