Yellow Mountain Media
Yellow Mountain Media is a digital marketing and advertising agency based in Johnson City, Tennessee, specializing in helping local businesses increase visibility and drive customer conversions. The agency operates a unique, dual-focused model that combines traditional digital agency services with an exclusive indoor digital billboard network. Their digital billboard infrastructure, located in high-dwell-time venues such as restaurants, bars, gyms, and office buildings across Johnson City, allows clients to display ads to local consumers in real-world settings. Supplementing this place-based advertising, Yellow Mountain Media provides a comprehensive suite of digital marketing solutions. Their foundational services include web design and development, where they create modern, SEO-friendly websites aimed at improving business credibility and visitor conversion. They offer expert Google Business Profile management to ensure clients stand out in local map and search results. Their social media services cover both organic management, aimed at building engagement and brand awareness, and targeted social media advertising across platforms like Facebook and Instagram to drive leads and revenue. For paid digital media, the agency provides pay-per-click (PPC) management, including Google Ads and retargeting campaigns optimized to reduce ad spend waste. Their branding and awareness efforts extend to advanced programmatic advertising, utilizing geofencing for location-based display ads, as well as connected TV (OTT) advertising and streaming audio advertising on music and podcast platforms. By integrating a proprietary local screen-based network with performance-driven digital strategies, Yellow Mountain Media provides clients with a multi-channel approach to reaching customers both online and within the local community.
